Write for us
We are looking for Cryptocurrency and Blockchain enthusiasts who can write unique & interesting content around the topic of Cryptocurrency and Blockchain. We cover cryptocurrency and blockchain tutorials, fundamental analysis, tools and tips and you can become a part of our growing portal.
Articles need to be 300+ words, well-written, informative & interesting to read. If you are someone who loves sharing his/her knowledge about cryptocurrencies and blockchain technology reach out to us for getting a paid writing job here at The Blockchain Cafe.
Guidelines for writer
The Marketing Team’s recommended SEO Standards for internal WordPress posts and pages factors in key criteria to optimize results for Google SERPs and Facebook’s Open Graph data. This standard is for on-page, off-page, and best practices for both content marketing and findability.
All pages and posts should have a unique featured image that is sized for Open Graph best practices (1200 x 628). In addition, the site should have a set image as its default.
- Image Alt Tags and Descriptions
To comply with web accessibility guidelines and SEO best practices, all images should make use of an appropriate alt tag. The alt tag should describe what is in the image for screen readers.
Each post or page should have a minimum word count of 300. If possible, and to maintain a consistent tone and messaging, longer word counts are preferred. The opening paragraph should contain the primary keyword, though other related keywords and keyword phrases can and should be used throughout the copy. If you are able to keep your writing engaging, informative, and interesting, go long if you want. Sometimes, what you are writing about may be so interesting you just have to get all the points in, so do not worry if your article on a particular topic is closer to 1200 words.
The primary keyword should be included in the first half of the page title and the title length should be under 60 characters. Titles over 60 characters can be subject to rewrite by search engines and/or truncated.
The page should aim for a 5th-grade readability score and should be persuasive, not passive. Please avoid excessive jargon and repeated phrasing, but the use of industry terms to maintain consistency in messaging is acceptable. Yoast SEO and Hemingwayapp.com have readability tools for reference.
Most search engines consider the HTML heading tag (h1) as the main heading of the web page. SEO best practices recommend that there should be only 1 h1 tag on each web page as using more than one h1 Tag can confuse search engine crawlers. The h1 tag must be correlated to the Title of that page and use the primary keyword. The h1 tag should focus on the intent of why the user should access the page. H1 tags should only be used for the Title and should never be used in the body of the copy. Secondary keywords and phrases may be added as well, provided they flow naturally. H1 tag length should be from 20-70 characters (about one sentence).
Include h2-h6 subheads in copy and verify that the title is h1. H2-h6 tags should utilize primary and secondary keywords, as appropriate. They shouldn’t be used to enlarge text, rather provide a logical outline to the body copy.
As of December 2017, Google confirmed that it is now showing the first 320 characters of a meta description in search engine result pages (SERPs). It’s still recommended to use a length of 155 characters in a meta description as Open Graph data is shown on social networks as the shorter length. Meta descriptions should be under 155 characters, be descriptive enough to engage users, and include a CTA (call to action).
Linking to additional pages within the site will help create a path (think behavior flow) throughout the web property and it is important to ensure the anchor text for the link is descriptive and on-topic.
Providing a reference in your content makes it more authentic and valuable.
- Original 100% Unique Content
New Content Only – We will not accept plagiarized content or previously posted content. That means you cannot submit blog posts to us that you wrote for another website or content from another website. All content submitted to us will be run through Copyscape to check for duplication. NO Replication of Content you provide – In addition, you cannot repost the content you write for us on another website including your own site, on any social media sites, or even provide it as a sample. If you wish to show off your work, you are welcome to give someone a link to the post you wrote. Or, rewrite the title and brief summary and then link to the article you wrote, but even that title and content should be 100% unique. Simple SEO reason for no reposting or replication – Google will view it as duplicate content, which can harm not only A New View Windows site but the site is replicated on as well. We run spot checks on guest post articles periodically to see if the content has been plagiarized by another site or blogger.
- FYI about Focus Keyword(s)
Include main Keyword or (keyword phrase) in the Title, within the first paragraph (bolded) and then used no more than 4 more times per 500 words, or 6 to 7 times for 800 words. Rule of thumb – Use keyword 1 time per 100 words. We don’t accept keyword-stuffed content. This is basic SEO and needs to be adhered to for best results. You are welcome to use a LSI keyword generator or the Ultimate Keyword Hunter for ideas (LSI keywords semantically related to your main or primary keywords) or in some cases, synonyms. It doesn’t always work but here is an example: Main Keyword (Plantation Shutters) and a LSI keyword (Window Coverings).
- English Skill Requirements
All content submitted must be free of spelling errors and grammatically correct. We will proofread and possibly edit if needed, however, your initial submission if you want it posted must be spell-checked and grammar-checked. In other words, please edit and proofread your post before submitting it. Posts full of grammar errors and/or spelling errors will be automatically rejected.
- Checklist before news article submission to us
- The primary keyword I have selected is relevant for the content
- This post contains at least 300 words
- My primary keyword is in the first half of the title
- The title contains a maximum of 60 characters
- I (writer) have confirmed the title is a <h1> tag
- I (writer) have included my primary keyword in the first paragraph and it fits in a natural way
- This post includes several subheaders, all marked with <h2>-<h6> tags
- This post includes internal links where appropriate
- This post contains a featured image
- I have added a relevant alt description for the image so that those who are not able to see the image still understand its context
- I have added a meta description under 155 characters that contain the primary keyword and a clear call to action
News Article Format
- Outline: [Blog Post Title]
- Keyword: [Enter Targeted Keyword]
- Keyword MSV: [Enter Targeted Keyword’s Monthly Search Volume]
- Author: [Enter Author Name]
- Due Date: [Enter Due Date]
- Publish Date: [Enter Desired Publish Date]
- Buyer Persona: [Enter Targeted Reader and/or Buyer Persona]
A typical news article contains five (5) parts:
- Title: This is a short, attention-getting statement about the event
- Author: This tells who wrote the article
- Lead paragraph: This has ALL of the who, what, when, where, why and how in it. A writer must find the answers to these questions and write them into the opening sentence(s) of the article
- Explanation: After the lead paragraph has been written, the writer must decide what other facts or details the reader might want to know. The writer must make sure that he/she has enough information to answer any important questions a reader might have after reading the headline and the lead paragraph. This section can also include direct quotes from witnesses or bystanders
- Additional Information: This information is the least important. Thus, if the news article is too long for space it needs to fill, it can be shortened without rewriting any other part. This part can include information about a similar event
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