Getir, the Turkish-based delivery company, has recently announced that it will be taking over the management of the Gorillas app. This move comes as part of Getir’s expansion plans into the European market, and it is expected to have a significant impact on the delivery industry.
Gorillas is a German-based delivery app that has gained popularity in recent years due to its fast delivery times and wide range of products. The app operates in several European countries, including Germany, the Netherlands, and France. However, despite its success, Gorillas has faced some challenges in recent months, including strikes by its workers over pay and working conditions.
Getir’s takeover of Gorillas is expected to bring significant changes to the app’s operations. Getir is known for its innovative approach to delivery, using a network of small warehouses located in urban areas to provide fast and efficient delivery services. The company has also developed its own technology, including a mobile app that allows customers to order groceries and other products with just a few taps on their smartphone.
With Getir’s expertise in delivery and technology, it is expected that the company will be able to improve Gorillas’ operations and provide an even better service to customers. This could include faster delivery times, a wider range of products, and improved working conditions for Gorillas’ workers.
The takeover of Gorillas is also significant because it marks Getir’s entry into the European market. Getir has already established itself as a major player in the Turkish market, with over 1,000 small warehouses and a customer base of over 10 million people. The company has also expanded into other markets, including the UK and Spain.
Getir’s expansion into Europe is part of a wider trend of delivery companies looking to capitalize on the growing demand for online shopping and home delivery services. With more people working from home and avoiding crowded public spaces due to the COVID-19 pandemic, the demand for delivery services has skyrocketed in recent months.
Overall, Getir’s takeover of Gorillas is a significant development in the delivery industry. It is expected to bring significant changes to the way that Gorillas operates, and it marks Getir’s entry into the European market. As the demand for delivery services continues to grow, it will be interesting to see how other companies respond to this new competition.
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