In a world where filling out forms and signing numerous documents are mandatory before being treated in a hospital or clinic, you know your practice can save time and improve patient experiences with a bit of help from automation with Salesforce Health Cloud.
Join us below as we learn more about Salesforce automation for everyday tasks and processes in the healthcare field.
What is Automation in Healthcare?
Let’s start at the beginning. What is automation? It’s the process of improving tasks and processes in the Healthcare industry with the help of technology and software. Administrative tasks, research processes, managing patient data, and improving patient care are just a few parts of the healthcare industry that can be automated.
Automating processes in the healthcare world aims to help healthcare providers be more efficient and accurate with patient treatments by reducing the time spent finding, working with, and managing information.
Benefits of Automation in Healthcare
Now that we know what automation is, what are the actual benefits of upgrading processes? Is it worth it?
There are many benefits to automating tasks and processes in the healthcare industry with Salesforce Healthcare Cloud. It’s a robust platform that, on a higher level, speeds up workflows, improves the services offered to patients, and makes healthcare organizations more efficient.
Let’s dive deeper and look at some of the ground-level benefits of automation in healthcare.
Accurate Patient Care
The first immediate benefit of Health Cloud automation in hospitals that comes to mind is improving patient care. When hospitals automate data collection, doctors can quickly and accurately access patient data and histories from Salesforce to provide the best diagnosis and treatment possible.
Engaging Patient Experiences
But Health Cloud automation can also be used to enhance patient experiences. For example, reminders and follow-up emails can be sent to healthcare providers and patients to increase engagement between the two, as well as make sure that everyone shows up for the scheduled appointment or treatment plans.
Automate Repetitive Administrative Tasks
In the healthcare organization, Salesforce automation can eliminate any manual data entries to the CRM platform and reduce paperwork from employees. Healthcare organizations often automate the scheduling of appointments, billing patients, and verifying insurance companies to give their employees more time to focus on interacting with patients.
Automation in Healthcare Examples
Salesforce can streamline a whole host of healthcare processes. Great! Now, let’s take a look at a few examples of automation in healthcare and how it works in the real world.
Registering & Onboarding Patients
Many clinics use Salesforce to automate their patient registration process. For example, patients can fill out and submit registration forms online so that data can be captured into Salesforce before the appointment starts.
The benefit of this task is automated means that patients can conveniently fill out lengthy registration forms in their own time rather than at the clinic, where they might start to delay an appointment, which will have a knock-on effect on all the other meetings scheduled for the day.
Most clinics also add verifying insurance company information to this automated process to speed up registering and onboarding patients.
Managing Bills and Claims
Healthcare is expensive and complex when medical insurance is involved in the mix. Healthcare organizations use Salesforce to automate billing processes to eliminate errors and help submit cases to insurance companies. With intelligent process automation in healthcare, claims can be submitted and tracked, while invoices and notifications can be sent to patients for payment.
Engaging with Patients
Healthcare providers often need to contact patients to remind them of appointments, deliver test results, or advise on medication. Salesforce automation in the healthcare industry helps to streamline communication strategies by allowing doctors to report to patients via email, text, messages, and even phone calls.
Solutions from Salesforce for Healthcare
If your organization is looking for a Salesforce solution, the CRM giant has a dedicated Health Cloud to help with automating healthcare processes. With Health Cloud, healthcare organizations can prioritize patient treatments while reducing costs.
So, how much does automation cost? Subscribing to Health Cloud costs $325 per month at the time of writing this article, but it can be tried out for free. However, it is essential to note that if you sign up for Salesforce’s Health Cloud, you must commit to an annual contract.
Healthcare Automation Companies
Although Health Cloud is trusted by many leaders from the healthcare and life sciences industry, like Humana, MIMIT Healthcare, Smile Direct Club, and Novartis, they are not the only company that provides intelligent automation in healthcare.
Healthcare Automation Solutions
Whether you are looking for better deals or need an application that suits your specific needs, you will find AI and automation in healthcare apps online. There are countless applications that can help you automate tasks and processes but not all are secure or reliable. Let’s take a look at a few other top companies that can help automate healthcare tasks and processes.
MuleSoft
First up on the list is MuleSoft. It’s an integration solution used by many healthcare organizations to connect Salesforce to other leading healthcare systems, such as electronic health records (EHR). The benefit of MuleSoft is that this software shares patient data seamlessly across platforms to improve the coordination of patient care.
Titan
Introducing the renowned Titan platform, equipped with a diverse array of user-friendly point-and-click Salesforce tools tailored for automation within the healthcare sector. Numerous healthcare institutions opt for Titan to simplify tasks related to medical records and operative reports. The platform ensures swift prescription refill approvals and facilitates the creation of secure self-service portals. These portals simplify appointment scheduling and enable seamless patient payments. It’s worth noting that Titan guarantees 100% compliance with HIPAA regulations, ensuring the utmost security and confidentiality of patient information.
Pardot
Other than Health Cloud, Salesforce also offers Pardot. This Salesforce product helps to automate marketing tasks for healthcare organizations. For example, many healthcare providers use Pardot to automate patient engagement campaigns, track patient interactions, and capture leads.
The specific automation of the healthcare solution that you choose will ultimately depend on the requirements of your healthcare organization, which include budget, team skills to use the software, and which processes you will automate.
3 Reasons Why We Love Healthcare Automation
Moving along, we need to discuss the importance of Salesforce healthcare automation. Here are three reasons why we think it’s here to stay.
Right at the top is that it reduces costs. With Health Cloud automation, organizations can eliminate manual paperwork, data entry, and repetitive tasks. These automated processes no longer need extra manual labor. Lower operational costs for the healthcare organization means they can adjust treatment prices to be more affordable for patients.
The next reason why we love automation is that it gives healthcare professionals data at their fingertips. They can quickly view patient data and medical histories to make better diagnoses or provide referrals if needed.
There are many more reasons, but since we are only providing our top 3, the successive point must be patient convenience. Patients already have a hard time being sick and might need to request time off work to wait in long queues to visit a healthcare provider. Creating online appointment scheduling, telephonic consultations, and electronic prescriptions are the best reasons for automating processes to elevate patient experiences.
Workflow Automation in Healthcare
We hope that we have provided you with enough reasons to automate workflows and tasks with Salesforce in your healthcare organization. Salesforce automation is a win-win solution as it supports healthcare organizations to reduce costs, helps employees speed up manual tasks to focus efforts on helping patients, and elevates the overall patient experience.
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- Source: https://iotworm.com/automation-in-healthcare/
