Product-led growth is undoubtedly, a term that most of us are by now familiar with. After all, the endless possibilities and benefits this model offers to businesses have sparked intense conversations just in the past few years. When sales-led growth is discussed in the same context, product-led growth is usually defined as a contrasting approach […]
Hello everybody! Welcome back to our “Give me 5!” series, where we share five useful eCommerce tips that will help improve your strategies and get you on the road to success. In our latest episode, Alina Motorga, 2Checkout (now Verifone)’s Product Manager, talks about the key features subscription businesses should offer to clients to acquire more customers and boost customer retention. Acquiring […]
It is no secret that the Internet has created a new range of possibilities for selling your products and expanding cross-border is on most merchants’ minds. With a mature eCommerce market, Spain is an appealing destination for online sellers looking to expand in new countries or regions. Spain’s economy is growing faster than other countries […]
Your eCommerce site has a single superpower that can drive higher sales, increase revenue per customer, and dramatically improve your customer’s shopping experience. Site search is your superpower. Not convinced? Let’s talk about what site search is, and then we’ll show you what it can do for your site. What is Site Search and […]
Today’s digital shoppers are smart and also demanding. They want to try before they buy, use multiple devices across the purchase process and have a unified experience, and are constantly looking for a better deal and a personalized experience. The decision to buy, or not to buy, can happen at any instant. This is why […]