In the last 12 months, 77% of marketers have seen an increase in email engagement. Cold prospects get to know and trust you, while...

I’m watching public company earnings to identify early weaknesses in the software market. This week Microsoft, Google/ Alphabet, & Amazon reported their third quarter...

A strong conversion rate is the only difference between a successful and a struggling SaaS business. Still, no magic number can predict the company’s future....

Opinions expressed by Entrepreneur contributors are their own. You're reading Entrepreneur India, an international franchise of Entrepreneur Media. A B2B enterprise SaaS product company Serosoft Solutions...

Yesterday, at the Monte Carlo Impact Summit I shared my 9 Predictions for Data in 2023. Here are the slides & I’ve embedded them...

When times get a little tougher, There will be plenty of folks to tell you why it’s harder. Plenty. Just a few though will tell...

So this is a simple post, it would almost do better as a Quora answer, if folks still really read Quora.But I thought it...

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s...

Last week, David Heinemeier Hansson explained why his company, Basecamp, is leaving the cloud. They will manage their own servers to reduce the $3m...

So we’ve talked quite a bit about how SaaS revenues are the best ever, but the public markets are way down.  Down 75% from...

Welcome back to The SaaS Playbook, a bi-weekly rundown of the top articles, tactics, and thought leadership in B2B SaaS. Not a subscriber yet?❓...

In the world of search engine marketing (SEM), a growing number of marketers are turning to PPC campaigns. That’s how Google has significantly grown...