Polygon and the leading e-commerce firm in India, Flipkart, have partnered to design a blockchain e-commerce center of excellence. As revealed by Polygon today, Flipkart is aiming to enhance its participation in the blockchain sphere with innovation.

The innovation will help Flipkart research and develop new e-commerce services in the metaverse and Web3 space. The firm believes Web3 can be decisive in changing the narrative of e-commerce. 

Therefore, Flipkart is exploring means of using Web3 to fine-tune the future of commerce, consumption, and value creation. Above all, the innovation will enhance shopping experiences for millions of users of the India-based firm. 

The recent collaboration follows the firm’s move into the metaverse through eDAO, a Polygon incubated venture. Additionally, the e-commerce giant had developed some projects within the sector, including FireDrops and the Flipverse. 

The Flipverse platform enables users to access digital collectibles, brands, and super coins and will feature brands like Puma, Noise, and Nivea.

Now, with the recent collaboration, Flipkart has joined the growing list of prominent firms around the globe to have ventured into the Web3 space through Polygon. In the past, Polygon has onboarded top firms like Adobe, Meta, Robinhood, Nike, and Adidas into the Web3 space.

Among the top executives to have reacted to the collaboration is Jeyandran Venugopal, the Chief Product and Technology Officer of Flipkart. The executive expressed excitement over the collaboration with Polygon, describing the firm as “a company that is at the forefront of blockchain innovation, nationally and internationally.”

“Innovation is one of the main pillars for Flipkart, and we have consistently worked towards technology solutions to scale new frontiers and introduce new products and services,” Venugopal said.

Echoing this position is Sandeep Nailwal, the co-founder of Polygon. He said:

“Polygon is the go-to blockchain for the world's biggest companies entering Web3. Our mission is to bring the next billion users to Web3, so we are excited to partner with Flipkart to create the Blockchain-eCommerce Centre of Excellence.”