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Tag: Paid Marketing

A Look Back: Slack at The First $30,000,000 in ARR | SaaStr

As we gear up for SaaStr Europa 2024 in London on 4-5 June and SaaStr Annual 2024 in the SF Bay Area on September 10-12, we wanted to...

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The Ultimate Guide to Content Marketing in 2023

Your customers, leads, and audience members want valuable content from your business. And that content needs to reach audience members in a way that...

InnMind Accelerator for Web3 Startups: Q2 2023 Results

As we wrap up the second quarter of 2023, we at InnMind are thrilled to highlight the stellar achievements of our latest cohort in...

20VC: The Rent the Runway Memo: How Paid Marketing & Growth Hacking Ruined a Generation of Companies, When Will Rent the Runway Be Profitable...

Posted on 28th June 2023 by HarryJennifer Hyman is the Co-Founder and CEO of Rent the Runway, the world’s first and largest shared designer...

12 Customer Acquisition Strategies (And How To Connect Them)

Key Points Brands should consider multiple customer acquisition strategies to keep up in today’s marketplace. Brands also must unify their strategies, creating a coordinated approach that...

SaaS Metrics 2.0: The Case For Next Era Metrics Playbook

We’ve grown accustomed to the traditional set of SaaS metrics as just part of how to operate a SaaS business. It’s hard to conceive...

Your Guide to Growth Marketing & PLG – OpenView

Webflow, the web design and hosting platform, has quickly become one of today’s most iconic PLG brands. The company joined the $100 million ARR...

The Journey To 2x+ Growth: 5 Steps To a Successful Pricing Overhaul

Product-led sales isn’t easy, but it’s worth it.I run revenue at Disco, a data platform that enables direct-to-consumer brand partnerships. Last year, as we...

Do You Have Lightning In a Bottle? How to Benchmark Your Social App 

When a new social app starts to “work,” it feels like magic, but often looks like a black box. What causes a product to take...

Market Annealing: Getting to $10M ARR in Very Early Markets

Annealing:  A process that changes the properties of a material to make it more workable. It is a best practice to anneal metals before...

Startup Marketing Budget: How to Write an Incredible Budget for 2023

When proposing potential ads at your startup, one of the first questions you’ll likely encounter is, “How much will this cost?” If you’ve prepared...

Marketing Leaders: 3 Ways To Stay Competitive In A Changing Market

Changes in the macroeconomic environment over the past several months has impacted every corner of the business—with departments thinning out as businesses strive to...

Intelitics secures Aspers Casino deal

By Simon Wright Dec 6, 2022 Intelitics, the leading performance marketing and analytics platform provider, has been chosen by big-name operator, Aspers Group,...

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Your Guide To A PLG Org

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