By Matthew Savare and Bryan Sterba (June 20, 2023, 11:02 AM EDT) -- Influencer marketing deals range from a few thousand dollars for micro-influencers to...
When it’s time to shop for new hiking boots or treat yourself to a fancy spa package, where do you turn? Most likely, you’ll check out reviews, ask for recommendations through...
Effective B2B marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing...