International bank Santander has unveiled a multi-year deal with Riot Games’ League of Legends European Championship (LEC) and the Liga Latinoamerica (LLA).
The agreement sees...
German esports organisation Echo Esports has named gaming chair manufacturer Secretlab as its official chair partner. As part of the deal, the organisation’s players will be supported by Secretlab 2022 Series chairs for the upcoming World of Warcraft ‘Sepulcher of the First Ones’ Race to World First event. RELATED: Secretlab partners with chess company Play […]
Gaming chair manufacturer Secretlab has announced a partnership with chess company Play Magnus Group (PMG) to become the official chair of the Meltwater Champions Chess Tour. As a part of the deal, Secretlab will create chairs especially for the tour and furnish the ‘chess esports arena’ at PMG’s studio in Oslo. RELATED: Team Spirit announces […]
North American esports organisation FlyQuest has named financial company Mastercard as the official financial services partner for its League of Legends teams. Alongside the partnership announcement, Flyquest also revealed its new jerseys. Mastercard’s logo will be featured on FlyQuest’s League of Legends jerseys throughout the 2022 LCS Season. RELATED: FlyQuest unveils rebranding ahead of LCS […]
The League of Legends European Championship (LEC) has renewed three key partnerships for the 2022 season. Gaming chair manufacturer Secretlab, record label Warner Music and energy drink brand Red Bull will return as the partners of the league. Moreover, the European competition has also announced its lineup of broadcast partners across a multitude of local […]
South Korean automotive marque Kia Motors has extended its partnership with the League of Legends European Championship (LEC) for the 2022 season. As a result, the marque has been named the LEC’s Main Automotive Partner for a fourth consecutive year. RELATED: LEC names LG UltraGear as gaming monitor partner KIA will continue to sponsor the ‘Player […]
The League of Legends European Championship (LEC) has named LG UltraGear as its official gaming monitor partner for 2022 and 2023. As a result, the electronics brand’s monitors will be used on-stage alongside sponsoring a range of broadcast segments. RELATED: LEC collaborates with pop rock band Against the Current According to the release, the two parties will also collaborate […]
The League of Legends European Championship (LEC) has announced a collaboration with American pop rock band Against the Current. As a result, the band has released its latest single ‘Wildfire’ in collaboration with two of the LEC’s casters, Andrew ‘Vedius’ Day and Daniel ‘Drakos’. RELATED: The convergence of music and gaming According to the release, […]
