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Tag: influencer marketing

Rubi Rose, Druski Win $1m Super Bowl Bets on PrizePicks

The Rubi Rose, Druski, and PrizePicks controversy The internet was thrown into hysterics when rapper Rubi Rose and entertainer Druski both won $1m on PrizePicks...

3 Roles Marketing Leaders Plan to Recruit in 2024 [New Research + Expert Insights]

While most people are trying to stick to their New Year's resolutions, marketers like myself are strategizing how to set their organizations up for...

Marketing Agencies We Admired in 2023

Born in the digital age, “Inbound Marketing” is nearing its 20th birthday. HubSpot Co-founder Brian Halligan coined the term in 2005 because the internet...

Diving Deep Into Marketing in Financial Services (My Takeaways)

🔥 FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. One financial company that understands this well...

Q1 Marketing Plays That’ll Start Your Year Strong, According to State of Marketing Data

Ah, quarter one. It's a time when many of us reflect on the last year, make new bets, and refresh our playbooks. If the...

Influencers vs. Creators: What’s the Difference & Which Should Marketers Invest In?

When I started my content creation journey, one of my friends said over brunch, "Erica is officially in her influencer era." I love it...

The 2024 State of Marketing & Trends Report: Data from 1400+ Global Marketers

If you’re anything like me, you probably wish you had unlimited time and resources to get through your busy work, come up with game-changing...

Top Marketing Channels for 2024 [+Data]

Social media, email, video, audio —today's marketers have more marketing channels to choose from than ever before.As the former head of marketing for two...

3 Tips on Launching a Kickass Podcast, from My First Million Producers

The pandemic birthed a rise in puppies, planting flowers in Animal Crossing, and podcasts — with 1.1m+ shows launched in 2020 alone.But soon, the podcast...

The AI influencer recruitment guide you need

Embarking on the journey to create your very own AI influencer is like stepping into the cutting-edge realm where technology and creativity converge. Imagine...

What Is Guerrilla Marketing? 11 Examples to Inspire Your Brand

The word "guerrilla," in its written form, looks pretty intense. It conjures images of rebellion and conflict. Put it next to the term "marketing,"...

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