Welcome back to The SaaS Playbook, a bi-weekly rundown of the top articles, tactics, and thought leadership in B2B SaaS. Not a subscriber yet? 💸 SaaStr founder Jason Lempkin had an interesting piece on picking the right ICP to target for your business. He believes that in startup’s early days (sub $1MM ARR), the customer segment split is surprisingly often 40/40/20: 40% big enterprises, 40% SMEs, and 20% micro businesses. At the $1MM ARR mark he suggests doubling down on one segment rather than being a tool for everyone (different segments require different GTM, so focus helps), and
Money usage in general (personal use) and professionally is experiencing transformation in most parts of the world. It’s more visible in the Western part of the world as the research and development done in the field of decentralized finance, blockchain and similar technology is higher. In a few Eastern side nations, the focus is directed […]
Africa’s shortage of vaccine manufacturing capability is the subject of much concern, that’s why the recent announcement by German biotech company BioNTech to build vaccine manufacturing facilities in Rwanda and Senegal is seen as a game changer.
The announcement that The Medicines Patent Pool, Pfizer and Merck Sharpe Dohme (MSD) are joining ranks to license two new oral COVID-19 therapies to low- and middle-income countries is great news. How does IP help make such agreements possible?
Saar Safra, CEO of Israeli start-up Beewise, is on a mission to save bees and at scale using artificial intelligence (AI), computer vision and robotics. Find out how his company’s high-tech solution is helping to save the world’s bees.
As private companies like Virgin Galactic, SpaceX and Blue Origin signal a shift from space exploration to commercialization, is the time ripe to re-visit trademarks and other intellectual property rights in space?
Recognizing the pressing need to tackle environmental pollution from rubber and plastic waste, Rizayev Eldar Guseynovich, a young Turkmen entrepreneur, is developing new ways to transform garbage into a a range economically useful products.
This year, NFTs (non-fungible token), the latest hype in the world of distributed ledgers and cryptocurrencies, have taken the art and tech worlds by storm. But what are the implications for copyright, if any?
Digital influencers, or virtual humans, are the latest trend in social media marketing. Find out how the avant-garde Japanese start-up Aww Inc. is changing behaviors and powering tomorrow’s brands with its newly minted virtual humans.
Eleonora Rosati, author of Copyright in the Digital Single Market, offers a taster of her article-by-article commentary of the the EU Digital Single Market Directive, which seeks to make EU copyright fit for the digital single market.
While cryptocurrencies and equities (stocks) may share some similarities, they largely differ in regard to volatility. As such, the evolution of blockchain technology and the myriad of coins and tokens…
The current freight capacity crunch has not been kind to corporate freight budgets. But a capacity-at-any-cost strategy is not sustainable – even in the short term. It’s why we went back and updated our idea log on freight cost reduction strategies. Check out our 13 Strategies to Reduce Freight Costs.
But let’s face it, in the current freight environment it’s more about supply than demand. Some of these same freight savings strategies can help secure the capacity you desperately need. Here are a few ideas.