Everything we covered on WTR over the past seven days, and all you need to know from the world of trademarks to set yourself up for the start of another busy week.
Long Read
We delve into a decade’s worth of filing data to uncover trademark trends and opportunities across the 10 countries that make up the Association of Southeast Asian Nations (ASEAN).
Monday 16 October
Further analysis reveals the companies with the biggest trademark portfolios in the ASEAN – and evolving strategies among the most active filers.
The Brand Action team unveils its next fundraising plans.
Plus:
Tuesday 17 October
We compare US trademark fees, law firm billing, corporate budgets and IP spending, following an economic survey by the American Intellectual Property Law Association.
Amazon plans to launch in South Africa, INTA makes a Leadership keynote announcement, Next acquires Fatface, and more.
Plus:
Wednesday 18 October
Brand Finance’s first ASEAN rankings uncover the most valuable brands in the region, with one industry stealing the show.
European start-ups with trademark and patent filings are over 10 times more likely to secure funding, an EUIPO study finds.
India announces a major IP shake-up, the USPTO launches a new ID verification process, and more, in this week’s IP office update.
Plus:
Thursday 19 October
In the second instalment of an exclusive WTR series, we learn how Cambodian Customs aids brand protection efforts at the country’s borders.
WTR grabs five minutes with Starbucks to reflect on the IP team’s recent win obtaining well-known status for FRAPPUCCINO.
Plus:
Friday 20 October
WTR reveals the winners of this year’s Global IP Awards at a gala dinner in London.
A Myanmar IP law update, ‘.AI’ domain fraud and a QR code cybersecurity warning feature in Friday’s news digest.
AI expert Cameron Shackell outlines what might happen to trademarks when generative AI platforms begin to monetise.
Plus:
Saturday 21 October
As the deadline to nominate award-worthy in-house teams approaches, we argue that it is more important than ever for trademark departments to promote themselves.
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WTR latest Special Report delves into the multifaceted landscape of brand creation and protection in the fashion and luxury industry, exploring the filing strategies, anti-counterfeiting technologies and international collaborations that are essential to success.
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- Source: https://www.worldtrademarkreview.com/article/leading-asean-brands-award-winning-trademark-firms-and-in-house-teams-generative-ai-monetisation-and-much-more
