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What is Google BigQuery?

Introduction to Google BigQuery

What is Google BigQuery?

Google BigQuery was conceptualized by Google as a serverless Data Warehouse that can easily perform scalable analysis across huge volumes of data. This Platform as a Service (PaaS) provides its users with handy querying abilities through ANSI SQL.

The opportunities of scaling your business with Google BigQuery are virtually endless. With Google BigQuery you can easily predict Customer Lifetime Value (CLV), develop an eCommerce Recommendation system to create service or product recommendations from customer data, or string user data from various sources for a comprehensive and seamless analysis, among a pantheon of other rich functionalities. BigQuery pricing is also somewhat different from the other data warehouses.

You can also harmonize data across heterogenous databases, applications, and storage systems with minimal latency with Google’s BigQuery’s reliant tool, Datastream. Datastream partners with extensible and purpose-built Dataflow templates to extract change streams attested to Cloud Storage, and produce up-to-date replicated tables in Google BigQuery for real-time analytical operations.

What is Google BigQuery?

Understanding the Key Features of Google BigQuery

Here are a few salient traits of Google BigQuery that provide it a considerable edge:

  • BigQuery BI Engine: Google BigQuery houses an in-memory analysis tool called the BigQuery BI Engine that can be leveraged to analyze complex and large datasets interactively. BigQuery BI Engine stands out due to its high concurrency and sub-second query response time. This tool intrinsically integrates with Google Data Studio through BI Engine single node. You can leverage the BI Engine SQL Interface to intrinsically boost external Business Intelligence tools.
  • BigQuery Omni: BigQuery Omni is an extensively managed, flexible, multicloud analytics tool that lets you securely extract actionable and valuable insights from data across Cloud Services such as Microsoft Azure and AWS. You can even leverage Google BigQuery’s familiar interface along with standard SQL to quickly come up with answers to pressing questions. The results from these operations can then be shared from a single pane of glass spanning your datasets.
  • BigQuery GIS: BigQuery GIS focuses on providing support for topological analysis on top of Google BigQuery. Therefore, by leveraging BigQuery GIS you can supplement your production pipelines with Toplogical Data Analysis. Topological Analysis with BigQuery GIS allows you to see topological data in a new light, unravel your analytical workflows, and unfasten new lines of business that provide support for polygons, lines, and erratic points in customary geospatial data formats.
  • BigQuery ML: BigQuery ML gives Data Analysts and Data Scientists the necessary tools to operationalize and build Machine Learning models. These models can work on semi-structured or structured data on a planetary scale. These operations can be carried out directly within BigQuery with the help of SQL in seconds flat. Google BigQuery allows you to transport BigQuery ML models for online forecasting into either your own serving layer or Vertex AI.

Understanding the Benefits of Google BigQuery

Here are a few crucial benefits of Google BigQuery that allow it to stand taller than its competition:

  • Share Insights and Access Data with Ease: Google BigQuery allows you to safely share and extract actionable insights in your organization with just a few clicks. Google BigQuery also allows you to easily create impeccable reports with the help of cutting-edge tools seamlessly.
  • Gain Actionable Observations with Predictive and Real-time Analytics: By leveraging Google BigQuery you can examine contiguous data in actual time and get updated information on all of your enterprise processes. With Google BigQuery, you can easily forecast essential business outcomes via its built-in capabilities. You can make the predictions in Google BigQuery without the need to transport data.
  • Robust Security and Reliability Controls: You can rely on Google BigQuery’s governance, reliability, and security controls that guarantee a high availability with a whopping 99.99% uptime Service Level Agreement. Google BigQuery protects your data with encoding through customer-maintained encryption keys and customary methods.


This blog talks about the various salient aspects of BigQuery in brief. This includes Google BigQuery’s unique features and benefits that make it an indispensable tool in the market for any enterprise trying to improve the efficiency of its operations.

Hevo Data is a robust Automated No-code Data Pipeline that offers a fully managed solution that empowers you to integrate data from 100+ Sources (including 40+ Free Data Sources). Hevo will let you directly load data to a Data Warehouse or the destination of your choice. With Hevo in place, seamlessly automate your data flow in just a few clicks, all in a matter of a few minutes, without any code. Hevo has a strong fault-tolerant architecture that ensures your data remains safe always.

Source: Plato Data Intelligence:

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