Connect with us

AR/VR

WebAR Experience Helps Users Select Siduri Wine

Avatar

Published

on

We’ve seen augmented reality and WebAR experiences in beverage sales before. That doesn’t mean that it’s too late to bring something new to the table.

So far, the beverage-based AR experiences that we’ve seen have involved labels on the packaging. That’s well and good if you purchased the product – or don’t mind standing in the isle at the grocery store.

However, California-based Pinot Noir specialist, Siduri, is taking a different approach with their educational WebAR experience made with Rock Paper Reality and Microsoft Mixed Reality Capture Studios technology and hosted by 8th Wall.

Siduri WebAR experience

A Look at the WebAR Experiences

Once you get beyond reds and whites, the wine world can be intimidating. Throwing around terms like “Pinot Noir” can be a lot. And, if you’re a wine expert like Siduri founder Adam Lee, you know that not even all Pinots are created equal.

The new AR experience by Siduri and Rock Paper Reality puts Lee on your table – or other flat surface.

See Also:  Reasons Why Brands Will Be Using WebAR Marketing In 2020

In one experience, Lee is accompanied by three giant wine bottles. In an approachable, “Dating Game” style experience, Lee “introduces” the wines in terms of their flavor profiles.

In another, you participate in a “quick draw” competition to open a virtual bottle of wine with a virtual waiters’ knife. Meanwhile, Lee explains the benefit of using corks.

The third shows comparisons between the numbers of critical rewards won by Siduri compared to other Pinot Noirs.

Siduri wine WebAR experience

“Siduri is about my passion for Pinot but also a reflection of my personality – fun, laidback, probably too loud,” Lee said in a release shared with ARPost. “When we were offered the chance to bring that personality to life in a whole new way, we jumped at the opportunity. It seemed like the perfect thing to do with a wine like Siduri.”

How It All Came Together

There are QR codes to launch the experience, but they are also all available from anywhere with a reliable connection by visiting https://www.siduri.com/ar on a mobile device. No packaging or physical targets of any kind are needed, and neither is a dedicated app.

Perfect Pinot Match Siduri QR Code WebAR experience

Not needing an app is important for a number of reasons, perhaps the greatest of which being that 8th Wall WebAR experiences are supported on more mobile devices than AR apps.

Volumetric video for the experience was captured using Microsoft Mixed Reality Capture Studios technology. The video was spun into an immersive, interactive experience by augmented reality agency Rock Paper Reality. The final experience is available via web browser through the 8th Wall platform.

“This is a powerful collaboration between industry leaders that demonstrates how volumetric video, WebAR, and the Azure cloud platform are reinventing how we engage with brands and tell stories around products,” Steve Sullivan, General Manager, Microsoft Mixed Reality Capture Studios said in the release.

Why We Care

We’re always on the lookout for quality WebAR experiences. This isn’t just an exciting use case, it’s an exciting collaboration of some of the best names in the industry.

See Also:  WebAR Adoption is Going Mainstream in 2020, Here’s Why

Source: https://arpost.co/2020/07/31/webar-experience-users-select-siduri-wine/

AR/VR

Win a Copy of Affected: The Manor for Oculus Quest

Avatar

Published

on

If you love a good scare whether for Halloween or at any other time of year then virtual reality (VR) horror is where it’s at. As any VR gamer knows once that headset is on and the doors start to creak and the wind begins to howl, no other horror medium really compares. So to celebrate the spooky season VRFocus has got a bunch of codes to giveaway for Fallen Planet Studios’ Affected: The Manor on Oculus Quest.

Affected: The Manor

Becoming a horror favourite with VR fans since its initial release back in 2016 for Gear VR, the studio has kept the title up to date by expanding platform support as well as adding new elements to the experience. The title is set around the classic haunted manor, offering a sort of ‘walkthrough horror’ in the first instance.

But as VR has progressed so has Affected: The Manor. When the Oculus Quest version was first revealed last year the studio said: “To take advantage of Quest’s abilities, we brought hand avatars and interactivity to the experience for the first time, making you feel more ingrained in the environment.” This meant interacting with doors for example.

Then during the summer, the team released The Gauntlet, free DLC which allows players to speed run with randomised events for a new challenge. This month saw the launch of The Darkness update to coincide with the launch of Oculus Quest 2. A new gameplay mode, this provides players with only a candle as their source of light. Quest 2 also got some enhancements like dynamic lighting and improve visuals.

Affected: The Manor

And so onto the competition. VRFocus has 10 codes available for the Oculus Quest platform. All you need to do is follow us on Twitter and retweet this tweet ensuring that VRFocus and Affected VR are tagged. The competition will be open for 24 hours, closing at 6 pm GMT on Friday 30th October. Best of luck.

Source: https://www.vrfocus.com/2020/10/win-a-copy-of-affected-the-manor-for-oculus-quest/

Continue Reading

AR/VR

The Steam Halloween Sale has Begun With Themed Activities and Updates

Avatar

Published

on

It’s only two days until Halloween so now it’s time to enjoy some frighteningly good deals care or Steam. The platform has just launched its seasonal sale with discounts on horror and Halloween-themed videogames as well as themed activities and updates from other titles. 

No Man's Sky

For instance, Hello Games is launching a Halloween update for No Man’s Sky – which only just saw the massive Origins update arrive. This time there are new rewards and unlockables for players to find, with the corroded hulls of derelict freighters able to be mined for a new material called Tainted Metal. This can be exchanged with the Scrap Dealer “ominous base decorations and creepy customisation options.” Increasing the danger, the aliens on board these ships have mutated, becoming faster and stronger in the process.

Even titles like Star Wars: Squadrons, SUPERHOT VR, DiRT Rally 2.0 and more are getting in on the Halloween spirit with discounted offers. Plus Steam’s points shop has lots of themed goodies when you’ve gained enough from buying videogames.

As for all the deals on VR horror titles there are plenty to choose from. One’s the caught VRFocus’ eye include:

Phasmophobia

Steam’s Halloween Sale runs until Monday, 2nd November 2020 at 10 am PST (5 pm GMT), so there’s plenty of time to get a ghoulish bargain. And don’t forget to check out VRFocus’ new horror list for 2020 covering a variety of VR platforms.

Source: https://www.vrfocus.com/2020/10/the-steam-halloween-sale-has-begun-with-themed-activities-and-updates/

Continue Reading

AR/VR

Warhammer Age of Sigmar: Tempestfall Announced for PC VR & Oculus Quest, Arrives 2021

Avatar

Published

on

More and more franchises are making their way in the virtual reality (VR) space like Star Wars, The Walking Dead and Game Workshop’s Warhammer. The latter entered the field with Warhammer: Vermintide VR and The Horus Heresy: Betrayal at Calth, and now Carbon Studio has announced Warhammer Age of Sigmar: Tempestfall for next year.

Warhammer Age of Sigmar: Tempestfall

The Warhammer universe has a rich lore for Carbon Studio to take from with the synopsis detailing: “Set in the Age of Sigmar universe, Tempestfall begins following the Necroquake. From the domain of Nagash and across all the Realms, Nighthaunt forces are rising. A specially assembled retinue of Stormcast Eternals embarks on a quest to investigate a new threat to the Mortal Realms. Side by side with these elite soldiers, you must explore the dread-filled realm of Shyish and battle your way through the Nighthaunt in a quest to protect the Forces of Order from a sinister plot.”

With a brief teaser trailer showcasing a couple of locales and one enemy, the studio has said Warhammer Age of Sigmar: Tempestfall will mix melee combat with powerful, motion-based spellcasting, utilising the team’s experience developing The Wizards, which had gesture-based speels.

The world of Tempestfall will take players through cities, prisons, swamps and catacombs, an adventure full of Warhammer lore and secrets, reportedly over seven hours in length. Players will be faced with wraiths, revenants and other dangers in what could be Carbon Studio’s biggest project to date.

Warhammer Age of Sigmar: Tempestfall

You can wishlist Warhammer Age of Sigmar: Tempestfall over on Steam where there’s also a chance to win a T-shirt and poster, with 10 winners being selected.

This isn’t the only Warhammer videogame on the way as Pixel Toys previously unveiled Warhammer 40,000: Battle Sister for Oculus Quest, due before the end of the year.

Warhammer Age of Sigmar: Tempestfall is currently slated for a 2021 launch across PC VR headsets and the Oculus Quest platform. As further details including gameplay, visuals and launch date are released, VRFocus will let you know.

Source: https://www.vrfocus.com/2020/10/warhammer-age-of-sigmar-tempestfall-announced-for-pc-vr-oculus-quest-arrives-2021/

Continue Reading
Blockchain17 hours ago

TRAMS DEX Propels Global Adoption of DeFi with Automated Market Maker (AMM) protocol

AI18 hours ago

AI Contact Tracer Awarded at UNLV

Press Releases18 hours ago

Bixin Ventures Announces $100M Proprietary Capital Fund to Support Global Blockchain Ecosystem

Press Releases18 hours ago

SHANGHAI, Oct 26, 2020 – (ACN Newswire)

Start Ups18 hours ago

CB Insights: Trends, Insights & Startups from The Fintech 250

Press Releases18 hours ago

Valarhash Launches New Service Series for its Mining Hosting Operations

zephyrnet19 hours ago

Trends, Insights & Startups from The Fintech 250

Cannabis23 hours ago

Current Research on Effect Specific Uses of Cannabis

Covid191 day ago

How Telemedicine Can Help Keep Your Health on Track

Start Ups1 day ago

Website Packages – Good or Evil?

Blockchain1 day ago

Self-Sovereign Decentralized Digital Identity

Cyber Security1 day ago

Best Moon Lamp Reviews and Buying Guide

Cyber Security1 day ago

Guilford Technical Community College Continues to Investigate a Ransomware Cyberattack

Cyber Security2 days ago

IOTW: Will There Be An Incident Of Impact On Tuesday’s Election?

AI2 days ago

Spookier Or Safer: How AI Autonomous Cars Alter Halloween Trick-Or-Treat Activities 

AI2 days ago

Busy Week for Google: Search Enhancements, Followed by an Antitrust Suit  

AI2 days ago

Federal Government Investments in AI Beginning to Pay Off

Blockchain News2 days ago

Mastercard and GrainChain Bring Blockchain Provenance to Commodity Supply Chain in Americas

AR/VR2 days ago

Win a Copy of Affected: The Manor for Oculus Quest

AR/VR2 days ago

The Steam Halloween Sale has Begun With Themed Activities and Updates

AR/VR2 days ago

Warhammer Age of Sigmar: Tempestfall Announced for PC VR & Oculus Quest, Arrives 2021

Crowdfunding2 days ago

I Dare You to Ignore This Trend

Blockchain News2 days ago

Bitcoin Price Flashes $750M Warning Sign As 60,000 BTC Options Set To Expire

AR/VR2 days ago

Star Wars: Tales from the Galaxy’s Edge to Include VR Short ‘Temple of Darkness’

Blockchain News2 days ago

Bitcoin Suffers Mild Drop but Analyst Who Predicted Decoupling Expects BTC Price to See Bullish Uptrend

Blockchain News2 days ago

AMD Purchases Xilinx in All-Stock Transaction to Develop Mining Devices

Cyber Security2 days ago

Newly Launched Cybersecurity Company Stairwell

AI2 days ago

How 5G Will Impact Customer Experience?

AR/VR2 days ago

You can now Request the PlayStation VR Camera Adaptor for PS5

Blockchain News2 days ago

HSBC and Wave Facilitate Blockchain-Powered Trade Between New Zealand and China

Blockchain News2 days ago

Aave Makes History as Core Developers Transfer Governance to Token Holders

Blockchain News2 days ago

Caitlin Long’s Avanti Becomes the Second Crypto Bank in the US, Open for Commercial Clients in Early 2021

Blockchain News2 days ago

KPMG Partners with Coin Metrics to Boost Institutional Crypto Adoption

Blockchain News2 days ago

US SEC Executive Who said Ethereum is Not a Security to Leave the Agency

Blockchain News2 days ago

MicroStrategy Plans to Purchase Additional Bitcoin Reserves With Excess Cash

Covid192 days ago

How followers on Instagram can help to navigate your brand during a pandemic

Cyber Security2 days ago

StackRox Announced the Release of KubeLinter to Identify Misconfigurations in Kubernetes

Cyber Security3 days ago

How Was 2020 Cyber Security Awareness Month?

Ecommerce3 days ago

Masks and More Outlet Donates Face Masks For Children In Local…

Ecommerce3 days ago

Clicks Overtake Bricks: PrizeLogic & SmartCommerce Bring Shoppable…

Trending