Episode number ten of the eSports iQ podcast series discusses why emotional connection is the missing piece for crypto companies’ esports marketing. Including how to become emotionally relevant through:
- Promoting shared meaning
- Tapping into the pleasure principle
- Empowering creative experiences
Previous podcast episodes (in video format) are hosted on our YouTube channel.
The podcast is also available on Apple, Google and Spotify. Enjoy!
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The post Unlocking Crypto’s Esports Potential appeared first on Esports Group.
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- Source: https://www.esportsgroup.net/unlocking-cryptos-esports-potential/?utm_source=rss&utm_medium=rss&utm_campaign=unlocking-cryptos-esports-potential
