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What is the next big cryptocurrency?

The future of cryptocurrency There are a lot of scenarios for the future of cryptocurrency. The goal of the first cryptocurrency, Bitcoin, was essentially pushing...

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Varjo Launches Its XR Cloud Streaming Platform, Support for Unity & Unreal Planned

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Varjo today announced the launch of Varjo Reality Cloud, the company’s XR cloud streaming platform that’s aimed at making XR more scalable in enterprise settings by doing the heavy lifting of rendering in the cloud. At the outset the company is targeting the automotive industry, but plans to enable enterprises more broadly with support for […]

The post Varjo Launches Its XR Cloud Streaming Platform, Support for Unity & Unreal Planned appeared first on Road to VR.

China launches three space missions, debuts new rocket configuration

China launched three more space missions in recent weeks, debuting the country's first rocket to be fitted with strap-on solid-fueled boosters and deploying satellites to image planet Earth and calibrate orbit prediction models, according to Chinese state media.

Citing valve problem, NASA will load only the SLS core stage in next countdown test

A problem with a helium valve on the Space Launch System moon rocket's upper stage will require ground teams to only partially load the giant launcher with cryogenic propellants during an upcoming countdown dress rehearsal, NASA officials said Saturday. NASA also confirmed teams now targeting Thursday for the next try to complete the test.

Here’s how online shoppers are finding inspirationHere’s how online shoppers are finding inspirationDirector of Marketing, Commerce

People shop across Google more than a billion times a day — and we have a pretty good sense of what they’re browsing for. For instance, our Search data shows that the early 2000’s are having a moment. We’re seeing increased search interest in “Y2k fashion” and products like bucket hats and ankle bracelets. Also popular? The iconic Clinique “Happy” perfume, Prada crochet bags and linen pants.

While we know what’s trending, we also wanted to understand how people find inspiration when they’re shopping for lifestyle products. So we surveyed 2,000 U.S. shoppers of apparel, beauty and home decor for our first Inspired Shopping Report. Read on to find out what we learned.

Shopping isn’t always a checklist

According to our findings, most fashion, beauty and home shoppers spend up to two weeks researching products before they buy them. Many, though, are shopping online just for fun — 65% say they often or sometimes shop or browse online when they’re not looking for anything in particular. To help make online shopping even easier and more entertaining, we recently added more browsable search results for fashion and apparel shopping queries. So when you search for chunky loafers, a lime green dress or a raffia bag on Google, you’ll scroll through a visual feed with various colors and styles — alongside other helpful information like local shops, style guides and videos.

Phone screens show animations of a Google search for various clothing items with visual scrolling results

Apparel queries on Search show a more visual display of products

Inspiration can strike anywhere

We know shopping inspiration can strike at any moment. In fact, 60% of shoppers say they often or sometimes get inspired or prompted to buy something even when they aren’t actively shopping. That can come from spotting great street style: 39% of shoppers say they often or sometimes look for a specific outfit online after they see someone wearing it. Or it can come from browsing online: 48% of shoppers have taken a screenshot of a piece of clothing, accessory or home decor item they liked (and 70% of them say they’ve searched for or bought it afterwards). Google Lens can help you shop for looks as soon as you spot them. Just snap a photo or screenshot and you’ll find exact or similar results to shop from.

Sometimes words aren’t enough

We know it can be hard to find what you’re looking for using words alone, even when you do have an image — like that multi-colored, metallic floral wallpaper you took a photo of that would go perfectly with your living room rug. Half of shoppers say they often or sometimes have failed to find a specific piece of clothing or furniture online after trying to describe it with just words. And 66% of shoppers wished they could find an item in a different color or print.

To help you track down those super specific pieces, we’re introducing an entirely new way to search — using text and images at the same time. With multisearch on Lens, you can better uncover the products you’re looking for even when you don’t have all the words to describe them. For example, you might be on the lookout for a scarf in the same pattern as one of your handbags. Just snap a photo of the patterned handbag on Lens and add the query “scarf” to complete your look. Or take a photo of your favorite heels and add the query “flats” to find a more comfortable version.

Phone screen shows the ability to search for a flat version of a pair of yellow high heels, using text and images at the same time.

With multisearch on Lens, you can search with both images and text at the same time

Trying before you buy matters

It’s not always possible to make it to the store and try something on before you buy it — but it matters. Among online beauty shoppers, more than 60% have decided not to purchase a beauty or cosmetic item online because they didn’t know what color or shade to choose, and 41% have decided to return an item because it was the wrong shade. With AR Beauty experiences, you can virtually discover and “try on” thousands of products from brands like Maybelline New York, M.A.C. and Charlotte Tilbury — helping you make more informed decisions. And now, shoppers can try on cosmetics from a variety of brands carried at Ulta Beauty right in Google Search. Just search for a product, like the Morphe Matte Liquid Lipstick or Kylie Cosmetics High Gloss, and find the best shade for you.

Phone screens show animations of models virtually trying on various lipstick and eyeshadow shades.

Google’s AR Beauty experience features products from Ulta Beauty

No matter where you find your shopping inspiration, we hope these features and tools help you discover new products, compare different options and ultimately make the perfect purchase.

Google is releasing new insights about how people find their inspiration to shop.

Amazon books up to 83 launches with ULA, Arianespace, and Blue Origin

Amazon announced the largest commercial launch deal in history Tuesday, revealing agreements for up to 83 missions to deploy thousands of internet satellites on United Launch Alliance's Vulcan Centaur rocket, Arianespace's Ariane 6, and Blue Origin's New Glenn vehicle.

March 2022 APR Rewards

I’ve just made the March 2022 rewards available for APR Patrons and Subscribers. This latest package includes: Art: A poster of the 1990’s German Sanger II two-stage-to-orbit spaceplane Document: Bell-Boeing “Pointer” brochure… full color brochure describing the proposed tiltrotor UAV Document: Cessna EV-37E STOL: 1964 presentation on battlefield recon/surveillance version of the T-37 Document: History [...]
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White House requests $26 billion for NASA in ’23, adds funds for second moon lander

The White House's fiscal year 2023 budget request for NASA totals $26 billion, including $7.5 billion for the agency's Artemis moon program, a boost over this year's budget to help pay for development of a second human-rated lander to ferry astronauts to the lunar surface.

Embedded finance development potential in Mexico

  Mexico became the first LatAm state to begin developing fintech-specific legislation. 2018 law defines which organizations are considered as fintech companies, regardless of the type of credit they lend – short or long-term. If a company uses digital platforms and e-walleting in their activities, it should comply with the fintech law. In case the […]

The post Embedded finance development potential in Mexico appeared first on Fintech News.

Fortnite is better without the forts

By dropping its most famous feature, Fortnite is better than ever.

The coolest thing I saw at GDC: software that animates anything

Tell Anything World what you want, and it tries to make it happen using machine learning and over 500,000 3D models.

Latest Manus VR Gloves Promise New Levels of Finger Tracking Accuracy

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At GDC 2022 this week, VR glove creator Manus revealed its new Quantum Metagloves which the company says delivers significantly more accurate finger tracking than its prior solutions. Though priced for enterprise use, the company says it one day hopes to deliver the tech to consumers. Manus has been building motion gloves for use in […]

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Official languages commissioner will be able to ‘impose orders’ on Air Canada, minister says

From CTV News 🔗 link to source story The Canadian Press Staff • March 23, 2022 The Commissioner of Official Languages will be able to “impose orders” on Air Canada, Official Languages Minister Ginette Petitpas Taylor said Wednesday. The minister…
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