OverActive Media, the parent company of MAD Lions, Toronto Ultra, and Toronto Defiant, has expanded its partnership with Canadian banking and financial services company...
Canadian esports holding company OverActive Media, owners of MAD Lions, Toronto Ultra, and Toronto Defiant, has revealed its financial results for the first quarter...
What an incredible opening weekend of the Overwatch League. Scuffed streams, whacky compositions and a live event headlined the return of the much anticipated...
European esports organisation MAD Lions has signed a multi-year partnership with blockchain and metaverse company Zilliqa. According to the release, the deal is the organisation’s largest sponsorship to date and will provide MAD Lions with the capabilities to deliver experiences in the metaverse. RELATED: MAD Lions partners with Streamcoi Zilliqa branding will also feature on […]
OverActive Media, the parent company of MAD Lions, Toronto Ultra and Toronto Defiant, has announced a Call of Duty-focused partnership with Danish esports organisation Team Singularity. As a result of the deal, OverActive Media will now field two Toronto Ultra-branded Call of Duty Challengers teams — one in Canada and the other based in Europe […]
Each month, ESI compiles the period’s most significant esports movers and shakers. January’s round-up features personnel changes from the likes of Tencent, BIG, Evil Geniuses and BLAST, among others. Here are the key esports movers and shakers from January 2022. To read more about a story below, click the link in the corresponding title. Spotlighted […]
Global esports and media company OverActive Media has agreed a partnership with Canadian apparel brand Nobis ahead of the upcoming Call of Duty League season. The partnership will see Nobis become the Official Outerwear Partner for Toronto Ultra and Toronto Defiant. Nobis and OverActive media will work on content with players, product integration and digital-first […]
OverActive Media, the parent company of Toronto Ultra, Toronto Defiant and MAD Lions, has appointed Matt McGlynn as its new Vice President of Marketing and Brand. McGlynn joins the company following more than a decade with the Royal Bank of Canada (RBC), where he served as its Vice President of Brand Marketing. RELATED: OverActive Media’s […]
Toronto-Dominion Bank has expanded its partnership with OverActive Media to now cover both of the organization’s Activision Blizzard franchise league teams. TD will now serve as the official bank of both the Toronto Defiant and Toronto Ultra. This expansion adds a second team to the deal which began with TD’s sponsorship of Toronto Defiant last […]
