Jenn Knight, Co-founder and CTO of AgentSync, and Daryna Kulya, Co-founder of OpenPhone, discuss how different approaches have helped each brand reach its target audience and accomplish its goals, the potential of product-led growth, and how to scale growth strategies to yield desirable results.
Covid-19 led to a surge in growth for software-as-a-service (SaaS), but many companies were unable to maintain those growth levels in 2021 Software-as-a-service (SaaS) companies saw their revenue growth slow by 46% in 2021 compared to 2020, according to a new study released today by Paddle, the provider of a complete payments infrastructure for […]
Product-led growth is undoubtedly, a term that most of us are by now familiar with. After all, the endless possibilities and benefits this model offers to businesses have sparked intense conversations just in the past few years. When sales-led growth is discussed in the same context, product-led growth is usually defined as a contrasting approach […]
