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Tag: SaaS

Sustainable Marketing: Key Principles & How to Leverage It [+Examples]

In 2020, IBM ran a study on consumer behavior and found that most consumers are willing to change their shopping habits to be more...

YouTube Challenges To Boost Subscribers in 2022

With roughly 15 million active content creators on YouTube, it feels like almost everyone has a YouTube channel these days — so how can...

PitchIt Podcast #60: Carlos Antequera of Novel Capital

On episode 60 I talk with Carlos Antequera, Founder & CEO of Novel Capital. Novel Capital provides software entrepreneurs with non-dilutive capital and resources to accelerate growth....

Adding Payments and Fintech to SaaS Can Be Great. But You Gotta Watch the Margins.

So in the Boom Times of later 2020 and 2021, almost every VC pushed SaaS companies to at least become a little bit of...

How Headless Commerce Will Change How and Where We Buy

Dirk Hoerig is the co-founder and CEO of Commercetools, and a veteran of the ecommerce space spanning two decades. In this interview, he explains “headless...

Dear SaaStr: How Much Equity Do You Give to Extremely Early Employees?

Dear SaaStr: How Much Equity Do You Give to Extremely Early Employees?It’s a tough one because they really do deserve a lot. But the...

Why You Shouldn’t Ignore the Role of Social Media in Brand Building

90% of people buy from the brands they follow on social media. But the role of social media in brand building is more complex...

How to Create an Ebook From Start to Finish [Free Ebook Templates]

Learning how to create an ebook can be overwhelming. Not only do you have to write the content, but you also need to design...

How to Create Content for Every Stage of the Buyer’s Journey

No one wakes up in the morning and decides, “I’m going to buy something today.” Instead, they go through a path to purchase that...

How to Create a Product Launch Email [Outlines + Templates]

There are few times more exciting in a company than during a product launch. Anticipation brews and a sense of optimism emerges around the...

CleverTap Raises $105 Million In Series D Funding

Opinions expressed by Entrepreneur contributors are their own. You're reading Entrepreneur India, an international franchise of Entrepreneur Media. CleverTap, a global B2B SaaS platform for customer...

Your Guide to Summer Web Traffic, Conversion & Lead Performance Across Industries [Data from 150,000+ Businesses]

Last summer, as physical businesses began to reopen, analysts predicted one of the largest summer slumps we'd ever seen. And, when analyzing over 130,000 businesses,...

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