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Tag: Retailing & Merchandising

When Wallets Shrink, You Must Attract More Wallets

Cannabis consumers are spending less, increasing the need to bring new consumers into the legal market. While there are short-term tactics to offset the...

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FDA Regulation Could Add $4.5 Billion to the CBD Market by 2027

Researchers at the Brightfield Group, a prominent cannabis-focused data and consumer insight firm, have released the 2022 mid-year CBD report. As part of a...

How to Build Better Budtender-Brand Relationships for Long-Term Success

The cannabis industry is in the midst of having to come to terms with the effects of oversaturation with seemingly countless brands and dispensaries...

There’s Nothing Quite like the Bay State

Merriam-Webster defines the word, unique, as being without a like or equal. Meanwhile, Google describes the term as ” remarkable, special, or unusual.” Regardless...

Is Legal Cannabis Putting a Dent in the Illicit Market?

As more states legalize medical and adult use, the elephant in the room remains: The illicit market still accounts for the majority of cannabis...

Solventless Concentrates Are Worth Their Weight in Gold

Today’s legal cannabis industry enjoys a wide variety of product types that meet a broad range of consumer interests. And for the concentrate connoisseurs,...

Fall 2022 Dispensary Buyers’ Guide

This ain’t your grandpappy’s weed marketplace. Gone are the days of boys’ club stoner culture where high amounts of THC were the sole consideration in...

Picking the Perfect Dispensary Point-of-Sale System

A point-of-sale (POS) system is a central feature of any retailer’s operation. With the rise in ecommerce and delivery, the cannabis industry is becoming...

Tailoring Retail Spaces to Demographics

“If you try to be all things to all people, you won’t be anything to anybody.”​​ For product brands, this old adage has felt...

B-Real Is a Celebrity in Charge

“I’d like to tell you just where I’m from,In the hills where the trees grow wild with weed fields.”—“Dr. Greenthumb” lyrics, Cypress Hill Long before...

WYLLOW: Tiny but Mighty Dispensary

Newly opened WYLLOW can lay claim to being one of the most visually striking dispensaries in Los Angeles, a city home to no shortage...

Dispensary Customer Trends for a Strong Close to Q3

Despite the post-pandemic decline in sales, the cannabis industry is still projected to reach north of $30 billion by the end of 2022 while...

Mastering the Art of the Upsell

A defining characteristic of a great salesperson is their ability to upsell. Upselling is the art of meeting the needs of the customer so...

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