ChatGPT took the internet by storm in November after OpenAI released its dialogue-based AI chatbot which has been hailed as a potential game-changer in...
The dangers of poor data quality can cause significant damage to a business. Poor-quality data can lead to poor customer relations, inaccurate analytics,...
For business owners, selling online has changed dramatically in recent years. It’s no longer enough just to have a website because consumers shop literally everywhere—on social media, marketplaces,...
More than half of small businesses treat email as their most effective and common marketing tool for a reason. Email is a cheap and easy way to send discounts, deals, and company news.
However, as with...
Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their...