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Bitmatrix Releases Mainnet Beta For Automated Market Maker On Liquid

Bitmatrix, an automated market maker (AMM) protocol, has released its mainnet beta which will allow bitcoiners to create their own liquidity pool and perform...

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What is calvados and how to enjoy it in French?

Calvados is one of the most famous apple brandies in the world and is produced in a specific region of France called Lower Normandy....

China launches Tianzhou 4 cargo ship for space station

China launched the Tianzhou 4 cargo freighter for the country's space station Monday, beginning a resupply mission to stage hardware, propellant, and provisions at the complex before arrival of the next long-duration crew in June.

Live coverage: SpaceX counting down to predawn Starlink launch

SpaceX is poised to launch another batch of 53 Starlink internet satellites at 5:42 a.m. EDT (0942 GMT) Friday from the Kennedy Space Center. There's a greater than 90% chance of good weather for the predawn blastoff.

SpaceX rolls out rocket for another Starlink deployment mission

SpaceX raised a Falcon 9 rocket vertical on pad 39A at the Kennedy Space Center Thursday, ready for a pre-sunrise blastoff Friday with 53 more Starlink internet satellites, using a booster stage flying for a record-tying 12th time.

Boeing’s Starliner crew capsule meets Atlas rocket for long-delayed test flight

Ready for another try at launching on a test flight to the International Space Station, Boeing rolled a repaired Starliner crew capsule to United Launch Alliance's seaside rocket hangar at Cape Canaveral Wednesday to prepare for a liftoff scheduled for May 19.

SpaceX launches Falcon 9 booster for second time in three weeks

SpaceX continued throttling up its launch rate with another Starlink mission from Cape Canaveral Friday, completing a rapid recycle with a Falcon 9 first stage booster flying for the second time in 21 days.
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Live coverage: SpaceX counting down to launch with 53 more Starlink satellites

SpaceX is counting down to launch of a Falcon 9 rocket at 5:27 p.m. EDT (2127 GMT) Friday from Cape Canaveral Space Force Station. A booster that previously flew just 21 days ago will haul 53 more Starlink internet satellites into space.

Ingenuity helicopter flies over leftover wreckage from Mars landing last year

NASA's flying drone on Mars has recorded aerial views of debris left behind from the landing of the Perseverance rover last year, showing remarkable details of the craft's supersonic parachute and part of its aeroshell.

A true representative of the peak mobile gaming experience?

From the uncertain glances looming upon it by the gaming industry back a decade ago to stretching itself as an estimated $94.8 Billion Global...

NASA restarts moon rocket wet dress rehearsal countdown

NASA restarted a two-day dress-rehearsal countdown Tuesday for the agency's new Space Launch System moon rocket after a series of unrelated glitches, mostly involving ground systems, blocked two earlier attempts to fully fuel the huge launcher to verify its readiness for flight.

Citing valve problem, NASA will load only the SLS core stage in next countdown test

A problem with a helium valve on the Space Launch System moon rocket's upper stage will require ground teams to only partially load the giant launcher with cryogenic propellants during an upcoming countdown dress rehearsal, NASA officials said Saturday. NASA also confirmed teams now targeting Thursday for the next try to complete the test.

Here’s how online shoppers are finding inspirationHere’s how online shoppers are finding inspirationDirector of Marketing, Commerce

People shop across Google more than a billion times a day — and we have a pretty good sense of what they’re browsing for. For instance, our Search data shows that the early 2000’s are having a moment. We’re seeing increased search interest in “Y2k fashion” and products like bucket hats and ankle bracelets. Also popular? The iconic Clinique “Happy” perfume, Prada crochet bags and linen pants.

While we know what’s trending, we also wanted to understand how people find inspiration when they’re shopping for lifestyle products. So we surveyed 2,000 U.S. shoppers of apparel, beauty and home decor for our first Inspired Shopping Report. Read on to find out what we learned.

Shopping isn’t always a checklist

According to our findings, most fashion, beauty and home shoppers spend up to two weeks researching products before they buy them. Many, though, are shopping online just for fun — 65% say they often or sometimes shop or browse online when they’re not looking for anything in particular. To help make online shopping even easier and more entertaining, we recently added more browsable search results for fashion and apparel shopping queries. So when you search for chunky loafers, a lime green dress or a raffia bag on Google, you’ll scroll through a visual feed with various colors and styles — alongside other helpful information like local shops, style guides and videos.

Phone screens show animations of a Google search for various clothing items with visual scrolling results

Apparel queries on Search show a more visual display of products

Inspiration can strike anywhere

We know shopping inspiration can strike at any moment. In fact, 60% of shoppers say they often or sometimes get inspired or prompted to buy something even when they aren’t actively shopping. That can come from spotting great street style: 39% of shoppers say they often or sometimes look for a specific outfit online after they see someone wearing it. Or it can come from browsing online: 48% of shoppers have taken a screenshot of a piece of clothing, accessory or home decor item they liked (and 70% of them say they’ve searched for or bought it afterwards). Google Lens can help you shop for looks as soon as you spot them. Just snap a photo or screenshot and you’ll find exact or similar results to shop from.

Sometimes words aren’t enough

We know it can be hard to find what you’re looking for using words alone, even when you do have an image — like that multi-colored, metallic floral wallpaper you took a photo of that would go perfectly with your living room rug. Half of shoppers say they often or sometimes have failed to find a specific piece of clothing or furniture online after trying to describe it with just words. And 66% of shoppers wished they could find an item in a different color or print.

To help you track down those super specific pieces, we’re introducing an entirely new way to search — using text and images at the same time. With multisearch on Lens, you can better uncover the products you’re looking for even when you don’t have all the words to describe them. For example, you might be on the lookout for a scarf in the same pattern as one of your handbags. Just snap a photo of the patterned handbag on Lens and add the query “scarf” to complete your look. Or take a photo of your favorite heels and add the query “flats” to find a more comfortable version.

Phone screen shows the ability to search for a flat version of a pair of yellow high heels, using text and images at the same time.

With multisearch on Lens, you can search with both images and text at the same time

Trying before you buy matters

It’s not always possible to make it to the store and try something on before you buy it — but it matters. Among online beauty shoppers, more than 60% have decided not to purchase a beauty or cosmetic item online because they didn’t know what color or shade to choose, and 41% have decided to return an item because it was the wrong shade. With AR Beauty experiences, you can virtually discover and “try on” thousands of products from brands like Maybelline New York, M.A.C. and Charlotte Tilbury — helping you make more informed decisions. And now, shoppers can try on cosmetics from a variety of brands carried at Ulta Beauty right in Google Search. Just search for a product, like the Morphe Matte Liquid Lipstick or Kylie Cosmetics High Gloss, and find the best shade for you.

Phone screens show animations of models virtually trying on various lipstick and eyeshadow shades.

Google’s AR Beauty experience features products from Ulta Beauty

No matter where you find your shopping inspiration, we hope these features and tools help you discover new products, compare different options and ultimately make the perfect purchase.

Google is releasing new insights about how people find their inspiration to shop.
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