Vertical SaaS has consistently been a darling of the tech industry, as upstarts, like ServiceTitan for contractors and Auditboard for accountants, are poised to make a splash when...
A customer doesn’t just mindlessly purchase a product or service. They go through an entire journey, from discovering your brand, to purchasing your product...
In today's digital age, personalization has become a key factor in driving customer engagement and loyalty. Customers expect personalized experiences that cater to their...
BOCA RATON, Fla. — springbig (the “Company”) (NASDAQ: SBIG), a leading provider of SaaS-based marketing solutions, consumer mobile app experiences, and omnichannel loyalty...
The evolution of B2B eCommerce from a niche segment of the commercial market to where it will soon equal or surpass traditional channels has been underway for some time now. Propelled initially by SaaS and accelerated by COVID, the B2B eCommerce market is now worth close to $8 trillion (US) and is forecasted to grow […]
