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Tag: Ayurvedic Products

The Need for Mainstreaming the Indian Ayurvedic Market

The Indian Ayurvedic market was one of the industries that seemed to be thriving during the pandemic. Dabur India reported more than 50% of growth in its Ayurveda business during the Q2 last year (1, 2).  A report published by Kantar estimated that the immunity segment, including products like herbal tea, chyawanprash, and honey, saw 38% […]

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