21.8 C
New York

Tag: always

How is Big Data Revolutionizing Casino Sites

Online casino sites are using big data to revolutionize the way they operate. By tracking player behavior and preferences, they are able to create...

Top News

Best Cryptocurrencies to Stake in 2022

Cryptocurrencies offer plenty of opportunities to earn money. You can mine, trade, or even invest in coins to make a profit. These are not...

What is blockchain technology?

Today, digital technologies are being improved and modernized. This also applies to Blockchain. This technology has really taken the world by storm in recent...

Trends in Technology That Will Shape the Next Decade

Technology, like money, is a driver of corporate growth, and companies are always redesigning and updating their processes to accommodate the latest advances. If...

Trends in Technology That Will Shapes the Next Decade

Technology, like money, is a driver of corporate growth, and companies are always redesigning and updating their processes to accommodate the latest advances. If...

The Week’s 10 Biggest Funding Rounds: AI Research Firm Anthropic Closes $580M Round, iSpot.tv Nabs $325M

Tag Template - News Hub PROInvestors again spread their money all over the place this week—from health care to 3D printing of automotive parts.

7 Ways You Can Do Better with Online Gambling

Since gambling companies took to offering their games online, gambling has become an even more popular pastime. Gaming fans of various ages have been...
Tag Template - News Hub PRO

Here’s how online shoppers are finding inspirationHere’s how online shoppers are finding inspirationDirector of Marketing, Commerce

People shop across Google more than a billion times a day — and we have a pretty good sense of what they’re browsing for. For instance, our Search data shows that the early 2000’s are having a moment. We’re seeing increased search interest in “Y2k fashion” and products like bucket hats and ankle bracelets. Also popular? The iconic Clinique “Happy” perfume, Prada crochet bags and linen pants.

While we know what’s trending, we also wanted to understand how people find inspiration when they’re shopping for lifestyle products. So we surveyed 2,000 U.S. shoppers of apparel, beauty and home decor for our first Inspired Shopping Report. Read on to find out what we learned.

Shopping isn’t always a checklist

According to our findings, most fashion, beauty and home shoppers spend up to two weeks researching products before they buy them. Many, though, are shopping online just for fun — 65% say they often or sometimes shop or browse online when they’re not looking for anything in particular. To help make online shopping even easier and more entertaining, we recently added more browsable search results for fashion and apparel shopping queries. So when you search for chunky loafers, a lime green dress or a raffia bag on Google, you’ll scroll through a visual feed with various colors and styles — alongside other helpful information like local shops, style guides and videos.

Phone screens show animations of a Google search for various clothing items with visual scrolling results

Apparel queries on Search show a more visual display of products

Inspiration can strike anywhere

We know shopping inspiration can strike at any moment. In fact, 60% of shoppers say they often or sometimes get inspired or prompted to buy something even when they aren’t actively shopping. That can come from spotting great street style: 39% of shoppers say they often or sometimes look for a specific outfit online after they see someone wearing it. Or it can come from browsing online: 48% of shoppers have taken a screenshot of a piece of clothing, accessory or home decor item they liked (and 70% of them say they’ve searched for or bought it afterwards). Google Lens can help you shop for looks as soon as you spot them. Just snap a photo or screenshot and you’ll find exact or similar results to shop from.

Sometimes words aren’t enough

We know it can be hard to find what you’re looking for using words alone, even when you do have an image — like that multi-colored, metallic floral wallpaper you took a photo of that would go perfectly with your living room rug. Half of shoppers say they often or sometimes have failed to find a specific piece of clothing or furniture online after trying to describe it with just words. And 66% of shoppers wished they could find an item in a different color or print.

To help you track down those super specific pieces, we’re introducing an entirely new way to search — using text and images at the same time. With multisearch on Lens, you can better uncover the products you’re looking for even when you don’t have all the words to describe them. For example, you might be on the lookout for a scarf in the same pattern as one of your handbags. Just snap a photo of the patterned handbag on Lens and add the query “scarf” to complete your look. Or take a photo of your favorite heels and add the query “flats” to find a more comfortable version.

Phone screen shows the ability to search for a flat version of a pair of yellow high heels, using text and images at the same time.

With multisearch on Lens, you can search with both images and text at the same time

Trying before you buy matters

It’s not always possible to make it to the store and try something on before you buy it — but it matters. Among online beauty shoppers, more than 60% have decided not to purchase a beauty or cosmetic item online because they didn’t know what color or shade to choose, and 41% have decided to return an item because it was the wrong shade. With AR Beauty experiences, you can virtually discover and “try on” thousands of products from brands like Maybelline New York, M.A.C. and Charlotte Tilbury — helping you make more informed decisions. And now, shoppers can try on cosmetics from a variety of brands carried at Ulta Beauty right in Google Search. Just search for a product, like the Morphe Matte Liquid Lipstick or Kylie Cosmetics High Gloss, and find the best shade for you.

Phone screens show animations of models virtually trying on various lipstick and eyeshadow shades.

Google’s AR Beauty experience features products from Ulta Beauty

No matter where you find your shopping inspiration, we hope these features and tools help you discover new products, compare different options and ultimately make the perfect purchase.

Google is releasing new insights about how people find their inspiration to shop.

TUNGSRAM: innovation is in our bloodstream

Tungsram – an iconic name – returned to the global market in 2018 as an innovative, premium European brand with the acquisition of GE Lighting’s Europe, Middle East, Africa, and Turkey general lighting business along with the global automotive operation. Tungsram, originally established in 1896, is a brainchild of the 2nd industrial revolution – resulting […]

The post TUNGSRAM: innovation is in our bloodstream appeared first on Aerospace.

The Metamorphoses of Warfare with Cyber Attacks

Amidst the perpetual and turbulent innovation and adoption of tech-oriented ecosystems by the world, the looming threats are overshadowing them at a much faster and smatter pace. It is not a topic of discussion anymore how much tech-dependent the whole world has become, however, it certainly begs other branches for discourse; cyber threats, hacking, ransom […]

The post The Metamorphoses of Warfare with Cyber Attacks appeared first on ELE Times.

Ace X 2022 Circuit to be played on Challengermode

Danish nicotine pouch brand Ace X has chosen Challengermode as the official platform to host their Ace X 2022 Circuit on.Supporting grassroots esports initiatives...

Offshore Company Formation Guide: Blockchain Business

The rise of offshore companies is difficult to ignore in a globalized world. As business becomes more globalized, business owners and individuals are no...

Health Insurance – What Could Ever Happen?

It won't happen to me ... How many times have you heard this phrase said by anyone, or thought of? Well, not that it is...
Tag Template - News Hub PRO

Recent articles

spot_img