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Splendor’s Creative Work In Commercial Real Estate Tells The…

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cre website design

M Station, Morristown NJ

“There is so much thought, design, planning, and engineering that goes into a commercial office property. It would be criminal to leave it up to the tenant to discover a property’s perks all on their own. We help them cross the finish line by really showcasing their value.”

Splendor, a creative agency in Red Bank NJ, has built an impressive body of work in the Commercial Real Estate industry in the Garden State and beyond. Working with some of the most high-profile and preeminent developers and brokers in the region, Splendor has a track record of boosting brand awareness and perceived value for properties and spaces.

Prospective tenants are as savvy as ever, and they know that choosing the best space for their team has a big impact on attracting and retaining top talent. In the ultra-competitive race to create the most modern and desirable office workplaces, developers are pulling out all the stops to give their properties an edge.

Splendor has built a reputation for uncovering the unique advantages of commercial properties and bringing them to light in interesting and meaningful creative campaigns encompassing branding, website design, and marketing and advertising.

Owner and CEO Adam Taylor says, “There is so much thought, design, planning, and engineering that goes into a commercial office property. It would be criminal to leave it up to the tenant to discover a property’s perks all on their own. We help them cross the finish line by really showcasing their value.”

M Station in Morristown, NJ is a prime example of a one-of-a-kind ground-up development with a unique story to tell. Splendor partnered with developer SJP Properties to develop the name for the property, along with a compelling brand position and narrative, and then rolled out a comprehensive suite of marketing materials including website, email blasts, presentation deck, video, and more. These marketing efforts helped secure the signing of a Fortune 100 tenant, before SJP had even started construction.

Country Club Plaza in Paramus, NJ is another property that Splendor worked to put on the map. Working with developer Onyx Equities, Splendor developed the branding, website, and marketing campaign that, according to Onyx marketing manager Rachel Pittard, “Led to more showings – with and without brokers” – and eventually 97% of the available spaces leased. The property ultimately made headlines with a highly profitable sale in 2018.

Splendor also works closely with prominent leasing teams like JLL, CBRE, and Newmark Knight Frank to facilitate would-be tenant tours for properties like Nexus17 and 200 Wood Ave, Metropark. Both of these projects involved similar branding, design and marketing initiatives.

By directing properties’ branding initiatives, creative firms like Splendor can control the narrative and articulate property differentiators to brokers and tenants, all of which leads to more attention and more activity for these buildings in an already busy market.

Splendor is a full-service design, branding and marketing agency that combines big picture strategic thinking with award-winning creativity to solve real-world business problems. For more information on Splendor’s Commercial Real Estate marketing work, visit us online.

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Source: https://www.prweb.com/releases/splendor_s_creative_work_in_commercial_real_estate_tells_the_stories_behind_the_structures/prweb17297541.htm

Real Estate

Blue Butterfly Welcomes Christie Sparks as Director, Business…

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There’s a unique opportunity right now to help fill vacancies and uncover and grow new retail concepts. With Christie on board, we’re now in an even better position to do just that for our clients.

Blue Butterfly, a strategic consultancy for the retail real estate industry, announces the appointment of Christie Sparks as Director, Business Development. Sparks will support business development on behalf of clients as well as client acquisition for Blue Butterfly.

“There’s a unique opportunity right now to help fill vacancies and uncover and grow new retail concepts. With Christie on board, we’re now in an even better position to do just that for our clients. Her experience and thought leadership will be invaluable as we continue to grow,” said Tracey Hatley, Managing Director, Global Business Development.

“Blue Butterfly has assembled a talented team of industry leaders. I’m looking forward to working with them and our clients on innovative deal-making opportunities,” said Sparks.

Sparks has more than 25 years of experience in the retail real estate industry. She joins Blue Butterfly from JLL, where she served as VP, Regional Specialty Leasing Manager. In addition to overseeing specialty leasing programs in enclosed shopping centers across the country, Sparks managed a unique assortment of iconic properties including Grand Central Terminal in New York, Navy Pier in Chicago, and Union Depot in St. Paul. She led a team of specialty leasing managers in executing creative strategies that generated millions of dollars in revenue. She also spearheaded a new program for JLL that included temporarily leasing big-box spaces and full oversight of pop-up development.

Sparks has received several industry awards throughout a career that has also included positions with independent retailers and national chains. These include the Specialty Leasing Regional Team Special Recognition Award (JLL), Team of the Year Award (JLL), Specialty Leasing Team of the Year Award (Simon), Driving the Business Award (Simon), and Visual Victories (Specialty Retail Report/ICSC), among others.

“We’re thrilled to have Christie join the Blue Butterfly team. Her relationships and expertise in the industry will help us deliver exciting new opportunities and greater value for our clients. She also brings the type of passion that will help propel our company’s growth,” said Michael Brielmann, Partner at Blue Butterfly.

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Source: https://www.prweb.com/releases/blue_butterfly_welcomes_christie_sparks_as_director_business_development/prweb17487697.htm

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Local Real Estate Investors Provide Alternative to Foreclosure

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www.pghcashbuyers.com

www.pghcashbuyers.com

It’s just one of the ways we are trying to do things differently than other investors around. We really do hope to make a difference.

Working with homeowners in western Pennsylvania and eastern Ohio, PGH Cash Buyers helps people who are looking to sell a home quickly or sell without a realtor. The company’s services are intended for sellers who are facing foreclosure and or a job loss/relocation due to the COVID-19 pandemic. Paying cash for homes with a quick closing, PGH Cash Buyers enables sellers to not only get the funds they need, but sooner than they may through a traditional means of selling.

“We are always working toward a win-win situation,” said Kyleigh Haynes, CEO of PGH Cash Buyers. “If we can help you get cash for your home, for whatever reason, in a quick and easy process that positively affects your life, that’s our goal.”

In addition, the company closes on the date of the homeowner’s choice and covers all closing costs. Homes do not have to be in perfect condition. Whether a property is turn-key or is a major fixer upper, the same expedited process applies. No repairs are needed. More so, no commissions or fees are charged and the homeowner is paid a true “net” amount paid during the transaction, meaning the offer the company makes is truly what a homeowner walks away with after closing.

PGH Cash Buyers also buys multi-unit properties and apartment buildings. These properties may be from those with unwanted inherited properties and estates or landlords who are tired of tenants and toilets. If a rental agreement is in place, it will be honored so tenants are not affected.

The company’s long term “buy-and-hold” strategy enables them to make a fair offer to homeowner’s so they can feel good about the deal they’ve made. On occasion, PGH Cash Buyers has even leased a home back to the former homeowner so they can stay in their home with the option to purchase it back in the future. The former homeowners in this situation essentially become renters but are not forced to leave their home due to financial constraints. “It’s just one of the ways we are trying to do things differently than other investors around. We really do hope to make a difference,” says Haynes.

This service benefits struggling homeowners in the greater Pittsburgh area. People can get started through the company’s “We Buy PA Houses” website, where more information about the process is provided. Anyone interested in a cash offer can fill in the form at http://www.pghcashbuyers.com or contact Haynes or her team directly at 724-698-2700.

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Source: https://www.prweb.com/releases/local_real_estate_investors_provide_alternative_to_foreclosure/prweb17498004.htm

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Real Estate

We Buy Houses Charlotte LLC opens for business in Charlotte

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We’re excited to bring our experience and solid business ethics to the the Charlotte NC market.

17 year Veteran Homebuyer Lou Gimbutis is proud to announce the launch of a new business, We Buy Houses Charlotte LLC!

“After moving to NC to escape Michigan’s horrible real estate market in 2007,” says company founder Lou Gimbutis, “We settled in Statesville NC, and have been primarily buying houses in Iredell County, with occasional purchases in Charlotte itself and surrounding areas.”

Moving the company to the Greater Charlotte area in 2007 was a big decision, with a lot of research behind it.

We asked Lou what some of the factors he considered were, and here is his response:

“I limited it to the Eastern portion of the country, so as not to be incredibly far away from family. Beyond that a blank slate sat before me, upon which I began writing the criterion which would make for an optimal long-term growth market. Here were the most important factors:

1.    Local economic strength- Michigan had demonstrated with brutal clarity the effect of having all of your economic “eggs in one basket”. Therefore, I sought an area that would not topple if the winds of change blew a contraction or collapse in one or two industries. Charlotte qualified strongly on that point.

2.    Growth potential- At the time I reviewed the numbers, Charlotte’s housing stock was considered undervalued compared to other major metropolitan areas across the country. In other words, if you wanted to move to (or relocate your company to) a big city, you could buy a lot more house for your money in Charlotte.

3.    Average days of sunshine- Statisticians track everything, don’t they? When trying to project future growth, I did not take lightly the fact that most people prefer bright blue sunny skies to their gray, overcast brethren. Charlotte sat very high on the list.

4.    Proximity of various recreational activities- Charlotte is only hours from the beaches of the Atlantic Ocean, but moving in the other direction, mere hours from the Blue Ridge Mountains. This results in a staggering variety of scenery, as well as convenient proximity to both winter sports such as skiing, and a long summer season of watersports.

There were of course many other factors, but the resultant decision, which I have yet to come to regret, is that Charlotte is the solid choice for sustained short and long-term growth.”

With the launch of We Buy Houses Charlotte LLC, Lou will be able to better focus on buying houses for cash in Charlotte proper, instead of primarily in the surrounding areas.

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Source: https://www.prweb.com/releases/we_buy_houses_charlotte_llc_opens_for_business_in_charlotte/prweb17493709.htm

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