🚀🔥 Israel, Tel-Aviv – TAM Media Research has announced a partnership with Revuze Ltd., the provider of Revuze Explorer, the first SAAS consumer insights eCommerce platform, to launch TAM CRISP (Consumer Reviews and Influencer Sentiments for brand Performance) for the India Market. 👇
TAM is a joint venture between AC Nielsen and Kantar Media Research and is India’s main Audience Behavior & Brand Communication data provider.
🗨 As businesses embark on digital transformation initiatives and modernize their business operations, requirements are growing for strengthening eCommerce performance to enhance customer experiences and deliver suitable products to the Indian market.
“After showing significant success in the USA, Revue is entering the Indian market by partnering with TAM Media. This is a natural choice as both are part of the Nielsen family. TAM contributes 20+ years’ experience and deep understanding of the Indian media landscape”, said Shai Etzion, Chief Revenue Officer. “While Revuze Explorer will be a compelling product and a game-changer for India to understand consumer sentiments and reviews.”
🔥 “Today’s evolved Indian Voice of Consumers (VOC) is not just pragmatic about the products they purchase, but also extremely vocal and quick to give reviews. For a Marketer, this customer feedback can help realign Product & Communication strategies effectively. Hence, it is crucial for Marketers to constantly keep track, understand & re-connect while managing consumer sentiments towards Brands.” Said L.V. Krishnan, CEO, TAM Media Research.
✨”TAM has partnered with Revuze to bring a new-age, robust data analytics tool – CRISP, for Marketers to decode the realms of unstructured feedback data from consumers and retrace it back to defining sharper Brand strategies. In a fast-paced, evolving environment, it can be a crucial weapon for Marketers to win additional Brand Sales & Market Shares. CRISP will help build the much-needed superior analytical prowess within the Marketers business, help analyze product usage, and identify areas of product/service improvement based on feedback, so as to take quick-footed decisions.” 👇
● About TAM:
TAM Media Research-a 50:50 joint venture between two global media research organizations, Nielsen & Kantar Media Research. Set up in 1998, TAM has been the Central Media Intelligence Unit of Audience Behavior & Brand Communication data in India for more than 2 decades. TAM’s Media Intelligence repository is of central use by media & brand marketing organizations and is based on data collected & analyzed across both paid & earned media. TAM’s vision is to establish the Science of Data Monetization within the Indian Media and Marketing Industry.
● About Revue:
Revue is an Israeli market research startup backed by global investors such as SAP.io, Nielsen, Prytek, and Maverik Israel utilizing artificial intelligence to simplify market research so that anyone can make decisions based on consumer opinion data. Revuze’s AI collects and turns unstructured data into market insights about your brand, competitors, products, features, and benchmarks it against the competition. This unique approach allows brands to understand the customer’s voice for a better strategic direction, connecting the dots with qualitative eCommerce opinion insights from multiple sources to succinctly identify the root cause of consumer issues in hours instead of months.
✍ Source: Alon Ghelber CMO / Revuze
Holiday 2020 Retail Sales Off to a Double-Digit Start, Reports NPD
“Retail’s focus on Black November seems to be paying off, but it remains to be seen if early sales will diminish retail’s performance over Black Friday weekend,” said Marshal Cohen, NPD’s chief industry advisor, retail.
PORT WASHINGTON, N.Y. (PRWEB) November 26, 2020
Holiday dollar sales* for the season to date grew +13% compared to the same 6 weeks last year, with video games, small appliances, technology, toys, office supplies, and books leading the way, according to The NPD Group’s latest retail sales reporting.1 This healthy start to the season is important as retail continues to be challenged by COVID-19 case surges that will have additional implications for the way consumers shop.
- Early in the season, 80% of holiday shoppers told NPD they planned to shop online this season, and less than half (42%) of all holiday shopping would be done in stores.2
- The majority of general merchandise industries tracked by NPD are seeing e-commerce growth, now representing 30% or more of total dollar sales – more than half in technology and small appliances.3
“Retail’s focus on Black November seems to be paying off, but it remains to be seen if early sales will diminish retail’s performance over Black Friday weekend,” said Marshal Cohen, NPD’s chief industry advisor, retail. “While we are heading into retail’s big holiday weekend with some nice momentum, there are still several weeks ahead with many industries still looking to make up for the year’s losses. This may still prove to be a very challenging holiday season at retail, which means the focus could shift from sales volume to profit margin for those industries and retailers that are lagging.”
Watch to get the latest insights from NPD’s chief industry advisor: A Minute with Marshal Cohen – Consumers Overcome Distractions
Black Friday was the top shopping day of 20194 – Here are some insights into this year’s Black Friday shopper:
- Those who were planning to start shopping on either Thanksgiving Day or Black Friday are more likely to buy for themselves as part of their retail therapy.2
- They are likely still the deal-hunters. Holiday shoppers who planned to start shopping on Black Friday intend to spend an average of $643, less than early shoppers, and other traditional peak period shoppers.2
Average planned holiday spending for this year, based on when holiday shoppers planned to begin shopping.
- Before Thanksgiving: $876
- Thanksgiving/Black Friday/Black Friday Weekend/Cyber Monday: $680
- December: $448
The hottest categories so far this holiday shopping season continue to be led by technology products. But as holiday promotions increased, there was movement among the growth drivers in the first two weeks of November.
Top 15 YOY Growth Categories*
6 weeks ending November 14, 2020
1- LCD TVs
3- Video Games Hardware
4- Tablets & e-readers
5- Tissue & Dispensers
6- Hand Held Specialty Cleaning Appliances
8- Stereo Headphones
9- Paper Towels, Napkins & Dispensers
10- VR/AR Hardware & Accessories
11- Building Sets
13- Hand Cleaners
15- Fashion Dolls/Accessories & Role Play
Will this list continue to change as the holiday shopping season progresses? Stay tuned for an update during the second week of December!
For more information, or to speak with Marshal Cohen, contact Janine Marshall at email@example.com, and check NPD’s special holiday coverage and follow #NPDHoliday on Twitter to see the latest insights across retail.
1Source: The NPD Group/Retail Tracking Service, apparel, athletic footwear, beauty, Blu-ray/DVD, office supplies, small appliances, technology, toys, video games.
2Source: The NPD Group/Annual Holiday Study
3Source: The NPD Group/ U.S. Consumer Tracking Service (Athletic Footwear, Apparel, Accessories, Toys, Video Games), Retail Tracking Service (Office Supplies, Beauty), Checkout (Housewares, Small Appliances, Technology – YTD September 2020
4Source: The NPD Group/Checkout
*Seasonal Category Tracking is based on a subset of industries available weekly at a category level.
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Productsup and Pimcore Announce Partnership to Simplify Multichannel…
BERLIN and SALZBURG, Austria (PRWEB) November 26, 2020
Productsup, the leading e-commerce data integration company, and Pimcore, the leading open-source platform for data and customer experience management, today announced a new partnership. The strategic alliance between the two companies empowers brands and retailers to simplify their product content flow, and in turn, enhance the online shopping experience for consumers. The announcement was made this morning, during the opening ceremony of Pimcore’s annual conference, Pimcore Inspire.
“Now more than ever, businesses need to expand their customer base to drive sales and meet their revenue goals, which is why selling across a wide range of marketplaces, online stores and social platforms is essential,” said Johannis Hatt, CEO, Productsup. “However, managing products in a variety of channels to ensure content is personalized, up-to-date and consistent is exceptionally difficult. Our partnership with Pimcore removes many of the barriers that prevent companies from delivering a positive brand experience to their customers at every touchpoint.”
Pimcore combines product information management (PIM), digital asset management (DAM) and master data management (MDM) to enable brands and retailers to easily manage and aggregate product and master data for any selling channel. Productsup offers product content syndication and feed management for brands and retailers, empowering users to optimize and syndicate product content to various channels. The new integration between the two platforms allows businesses to deliver personalized customer experiences on any digital marketing, shopping or business channel to optimize their ecommerce strategy.
“We’re excited to partner with Productsup to enhance our offerings for customers and make selling online more accessible and manageable,” said Dietmar Rietsch, CEO, Pimcore. “This year has proven that a strong ecommerce presence is essential to compete in today’s retail landscape, so joining forces with Productsup is the obvious next step to help our customers advance their online strategy.”
Pimcore is an open-source software used by over 100 000 companies for master data management, digital asset management, product information management, multi-channel publishing and e-commerce. Acclaimed by analysts from Gartner and Forrester its customers include Fortune 100 companies such as Pepsi, Sony, and Audi. The company is based in Salzburg, Austria. For more information, visit pimcore.com.
Productsup provides an innovative SaaS platform that empowers brands and retailers to optimize and syndicate their product content to all digital marketing, shopping and business channels, such as Google, Amazon, Facebook, or Walmart. With agile data and seamless connectivity, the award-winning company helps customers break through data silos and get their products to market quickly.
Headquartered in Berlin, Germany, Productsup is trusted by more than 800 businesses worldwide, including five Fortune 20 companies and market leaders like IKEA, Beiersdorf, ALDI, and Superdry.
Visit http://www.productsup.com to learn more.
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Covermade® Easy-Bed-Making Comforters to Launch with QVC®
Working with QVC means that more people will join the many satisfied Covermade customers who are already enjoying simpler bed making for a better night’s sleep and easier mornings.
COLUMBUS, Ohio (PRWEB) November 25, 2020
Today, Covermade, producer of a patented bedding line designed to simplify bed making, announced that QVC will offer its comforters beginning this fall.
“We could not be more excited to be working with QVC to make Covermade easy-bed-making comforters available to their millions of customers,” said Natalie Monaco, inventor and founder, Covermade. “The QVC brand is rooted in building trust, credibility and long-term relationships with the customer. Working with QVC means that more people will join the many satisfied Covermade customers who are already enjoying simpler bed making for a better night’s sleep and easier mornings.”
Each Covermade comforter is 100% cotton with a 300-thread count and is machine washable. Covermade’s patented elastic design keeps the covers in place, allowing you to make the bed in moments. The bedding product enables anyone—from adults to children—to make a bed with ease. Research supports that better sleep results from a clean and comfortable environment . According to a survey from the National Sleep Foundation, 44 percent of bed makers say they get a good night’s sleep almost every night. See how Covermade works in this brief video.
Covermade LLC, based in Columbus, Ohio, is a provider of innovative bedding products. When founder Natalie Monaco became frustrated with the hassle of making the bed, she began searching for products designed to facilitate bed making. When she couldn’t find anything in stores or online, she began developing Covermade and made it her mission to provide consumers with a solution. The patented bedding product simplifies bed making and is easy to use for everyone, from kids to adults. The Covermade comforter is available in a variety of sizes and colors. Visit Covermade online for more information or to order, and follow Covermade on social media on Instagram, YouTube, Facebook, Twitter, Pinterest or LinkedIn.
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The Top Shopify Website Designers of 2020, According to DesignRush
NEW YORK (PRWEB) November 25, 2020
Shopify has seen 218 million buyers across 175 countries in the last year alone. The eCommerce platform is widely used by online sellers internationally.
DesignRush, a B2B marketplace connecting brands with agencies, determined the leading Shopify website designers who help businesses create and run high-performance websites on the platform to drive online sales.
The top Shopify website designers are:
1. Absolute Web – absoluteweb.com
Absolute Web is full-service digital commerce and creative marketing agency founded in 1999. It is a Shopify Plus Agency, based in Miami and Los Angeles, focused on creating websites that prioritize the customer journey. Their clients have included Capezio, Oribe, R+Co, Jenny Yoo and Glo Skin Beauty.
2. pixafy – pixafy.com
Pixafy is an eCommerce agency focused on B2B and B2C eCommerce platforms and the ERP systems which drive them. Their team includes platform engineers, UI developers, designers, marketers and system architects to provide digital transformation and channel harmonization.
3. SAM WEB STUDIO – samwebstudio.com
SAM WEB STUDIO is a digital marketing, web designing and application development company offering web solution services for global entrepreneurs. They specialize in developing and designing websites and applications, offering graphic design, programming and website optimization techniques.
4. Avid Brio – avidbrio.com
Expertise: Magento, Shopify, Website Development and more
5. Shopify Pro – shopifydevelopment.com
Expertise: eCommerce Development, Mobile App Development, Shopify and more
6. Aurora – seo-russia.com
Expertise: Website Development, WordPress Website Design, Shopify and more
7. Studio Umbrella Inc. – studioumbrella.com
Expertise: eCommerce Development, Website Development, Shopify and more
8. LABLMAKR Studios – lablmakr.studio
Expertise: eCommerce Development, Shopify, Website Development and more
9. Swenson He – swensonhe.com
Expertise: eCommerce Development, Mobile App Development, User Experience and more
10. GTM Plus – gtm-plus.com
Expertise: eCommerce Development, Mobile App Development, Website Development and more
11. PSDtoWPService.com – psdtowpservice.com
Expertise: Website Design, Shopify, Website Development and more
12. 99 Robots – 99robots.com
Expertise: Website Design, eCommerce Development, Shopify and more
13. Action Marketing Co – actionmarketingco.com
Expertise: Website Design, WordPress Website Design, Shopify and more
14. Public Advertising Agency, Inc. – publicadagency.com
Expertise: eCommerce Development, Website Development, SEO and more
15. Tulumi Digital Marketing – tulumi.com
Expertise: SEO, Website Development, Digital Marketing and more
16. Diamond Arrow Digital Marketing – digitalmarketinggilbertaz.com
Expertise: Website Development, Shopify, SEO and more
17. Stackk – stackk.xyz
Expertise: Website Development, Shopify, Software Development and more
18. Anderson Collaborative – andersoncollaborative.com
Expertise: Website Development, Shopify, SEO and more
19. Catapult Revenue – catapultrevenue.com
Expertise: eCommerce Development, Magento, Shopify and more
20. P2H – psd2html.com
Expertise: eCommerce Development, Shopify, Mobile App Development and more
21. WebContrive Technologies Pvt Ltd – webcontrive.com
Expertise: Mobile App Development, Website Development, Shopify and more
22. WeCanFly – wecanfly.pl
Expertise: Website Development, Shopify, User Experience and more
23. Shugert – shugert.com.mx
Expertise: Software Development, Shopify, Website Development and more
24. Mutual Mobile – mutualmobile.com
Expertise: User Experience, Software Development, Cloud Services and more
25. Rentech Digital – rentechdigital.com
Expertise: eCommerce Development, eCommerce Web Design, Mobile App Development and more
26. MOTIF – wemotif.com
Expertise: eCommerce Strategy, User Experience, eCommerce Platform Migration and more
27. BLKDG – blkdg.com
Expertise: User Experience, Responsive Design, eCommerce Platforms and more
28. The Demski Group – demskigroup.com
Expertise: Custom Development, User Experience, Quality Assurance and more
29. RMG – rmgmedia.com
Expertise: eCommerce Development, eCommerce Web Design, Shopify and more
30. eStore Factory – estorefactory.com
Expertise: eCommerce Development, Shopify, Digital Marketing and more
31. On Command – oncmd.co.uk
Expertise: eCommerce Web Design, Website Development, Shopify and more
32. Fat Buddha Web Design Ltd – fat-buddha.com
Expertise: eCommerce Development, Magento Development, Shopify and more
33. iWeb Services – i-webservices.com
Expertise: User Experience, Website Design, Concept Development and more
Brands can explore the top Shopify website designers by location, size, average hourly rate and portfolio on DesignRush.
About DesignRush: DesignRush.com is a B2B marketplace connecting brands with agencies. DesignRush features the top agencies around the world, including the best Digital Agencies, Logo Design, Branding, Digital Marketing, Website Design, eCommerce Web Design Companies and more.
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