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KeyBank grows geographic footprint by targeting doctors, dentists

KeyBank grows geographic footprint by targeting doctors, dentists

KeyBank’s Laurel Road for Doctors, a digital banking platform tailored to physicians and dentists, has signed up 5,000 users since its March launch. Now, the $187 billion bank plans to apply its targeted-demographic strategy with a similar offering for nurses to launch in early 2022. It’s a potential market of more than 4 million users […]

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Source: https://bankautomationnews.com/allposts/retail/keybank-grows-geographic-footprint-by-targeting-doctors-dentists/

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