“I always say that finance is a language and mortgage finance is an even rarer dialect,” Elizalde says. “My goal as a lender is to not only serve as an interpreter through the loan process but also to make sure that my clients and referral partners have a great experience.”
CHICAGO (PRWEB) September 27, 2021
Many Chicago Loan Originators experienced and enjoyed the significant uptick in purchases and refinances this past year; however, as the industry begun to stabilize itself, many felt business slow down. That is far from the case for Elise Elizalde, a Loan Originator during the day and sketch comedian in the evening.
While the two industries, mortgage, and sketch and improv comedy, do not necessarily mesh; Elizalde has the knack to make it work in her favor. Elizalde injects “fun” into what may seem as a bland lending experience through her quirky and vibrant nature. Not only does it work, it’s evidenced in her 5 star reviews. Elizalde credits her untraditional business development strategies in addition to her core values, such as providing great customer service, to her nearly $15 million in production in 2020.
Aside from her audience taking notice, the Chicago Agent Magazine, featured Elizalde in their September edition of Who’s Who in Chicago Real Estate. Her magazine spread features her life as a comedian, using her humor and authenticity as a driving force behind her a success.
“I always say that finance is a language and mortgage finance is an even rarer dialect,” she says. “My goal as a lender is to not only serve as an interpreter through the loan process but also to make sure that my clients and referral partners have a great experience.”
“We’re beginning to see a paradigm shift in the way borrowers select their mortgage banker,” states Ken Stringer, Branch Manager of NRL Chicago. “In addition to personalized service, they want someone that can bring new energy to a traditionally tedious process. Elise’s background as a comedy writer and improv performer does just that. Her success is having a ripple effect as more agents take notice and change their own approach in turn.”
About Nations Reliable Lending
Nations Reliable Lending, LLC (NRL) is a national residential mortgage company headquartered in Houston, Texas. Founded in 2007, NRL serves its customers through more than 65 retail branch locations in 47 states across the United States. The company continues to grow exponentially and was recognized by Inc.com as one of 5000 Fastest Growing Private Companies for the past five years. Each NRL branch offers customers a full suite of loan products, and NRL mortgage professionals enjoy access to necessary tools to be among the best in the industry. The company is committed to providing the most reliable and sustainable lending experience for its customers. For more information, visit http://www.nrlmortgage.com. | NRL Mortgage, Ltd. NMLS # 181407
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