ASX-listed fintech Douugh is hoping to grow its user base through an affiliate marketing agreement with Japanese-headquartered online shopping marketplace Rakuten’s advertising division.
The move will see the ‘smart bank account’ fintech use Rakuten as a channel to increase app downloads and to fasttrack customer acquisition.
Beginning immediately over a 12-month period, the partnership will allow Douugh to expand its reach through retail offers, influencers and cashback rewards.
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Source: Douugh partners with e-commerce giant Rakuten – Finance – Software – iTnews
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Source: https://australianfintech.com.au/douugh-partners-with-e-commerce-giant-rakuten/