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Branding & Digital Marketing Lessons To Learn From The NBA

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@faizan4itFaizan Raza

I love HN authors, publishing, and talking incessantly about AI, Tech,Startup,Blockchain & etc.

Now, NBA is one of the fastest-rising sports leagues in the United States. They’re working on broadcast game rating, and currently, the NBA rating has increased by 32% compared to the previous session. The NBA management decided to run a worldwide digital marketing campaign; it’s the right time for the NBA to spread brand awareness and sponsorship on social media channels. The NBA has a massive digital attendance and having an excessive number of follower’s among different social channels such as Facebook (36.8 Million), Twitter (27.5 Million), (33.1 Million), Reddit, etc.

Superior Internal Branding

The NBA constantly locates methods to be of interest. They find ways to remain prominent and pertinent, even if it means doing so via their players. NBA’s celebrity players have branded themselves too much over the years that ex-star like Micheal Jordan likewise took place to find himself authorizing movies. Draymond Eco-friendly showed up in many (funny) commercials.

Such self-marketing assists the NBA as a brand because by signing significant recommendations with notable brand names, it functions in the direction of the typical objective of branding the organization. The stars, indeed, might mark such organizations only since their NBA agreement did not stop them from doing so; the NBA did not constraint them to non-solicitation.

Stretch Presence with Content Marketing

If you want to know how NBA is taking serious action to promote its content marketing, visit top NBA sports sites: NBA.com, Basketball-Reference, RealGM, Clutchpoints, and JustLoveBasketball. See what kind of videos, blog posts, and engaging content they are publishing on their platform. In other words, The NBA always seems to incredibly active in sharing interesting content to their lively audience in digital channels.

Specifically, there are three main key factors and benefits that you need to be audience engage content marketing:

  • Increase NBA Audience Presence
  • Cost Savings
  • Better Followers who have more loyalty
  • NBA Marketing impossible without immense content

They are different marketing key tactics, what we have to use content marketing techniques to show off, NBA Players visibility on a digital platform.

Know Your Audience: first, know your right audience and the right content to reach out to viewers. Now, the NBA has across the online viewership on TNT, ESPN, and ABC of up to 34%.

Paid Advertising: The NBA departments have decided to start online media advertising to maintain your active fans through NBC, Netflix, and Hulu. Currently, TV advertising is the most effective way to promote brand awareness and stay up to date throughout ad spending digital realm and media companies working on it.

NBA Make Money: The NBA (National Basketball Association) has a good reputation and is the mainly inventive professional player in American sports leagues. They are earning from a different combination of resources, including TV advertising, Ticket Sales, merchandising.

According to Forbes, the estimate of 30 teams of the NBA, revenue across the reached $8.76 billion in the last 2018-19. One of each team has worth at least $1 billion.

NBA’s Ticket Business

You could surprise the ticket is not a leading source of revenue for the NBA. In another way, The NBA team viewership has almost 15,000 to just over 20,000 fans concentrate at home base games. In 2018-19 tickets cost $74 on average base. It’s an option to earn money from this part of ticket sales rapidly. Almost 78% of tickets are using for new business development to extend globally to gain customers’ attention.

 Players Salary Range

Each NBA team will have a maximum of 15 players on their roster. However, for each game, only 13 can be active. In terms of salaries, players are some of the highest-paid members of any NBA franchise. Star players on a team draw as much as $40 million per year in wages, while the least paid players can earn $50,000 per year depending on the team. For the 2020/21 season, the highest-paid player in the NBA is Steph Curry of the Golden State Warriors, with a yearly salary of $43,006,362.

Spread Social Visibility

The NBA has developed a brand that is not easy to forget merely because they are seen anywhere you look, from Jerseys to billboards, and more particularly on social network channels. The official NBA Facebook page shares video clips to individuals directly, creates studies, and other interactive content.

Most notably, the organization has main visibility on the NBA Reddit web page, which now has more than 745,000 subscribers, and simply under 100,000 video clips on Vine were published with the tag; NBA.

It has many opportunities to focus on your brand can build exterior presence by concentrating a great deal with well-known marketing brands, and a lot more on your social media sites visibility, web content to get involvement by syndicating web content on as many various other sites as you can.

Internationally Collecting Revenue 

Now, The NBA will be the most significant international sports league and extend globally for several years. It’s an ample opportunity to become a key revenue source. China has estimated it generates $500 million in revenue yearly. Chinese giant technology has developed into a part of annual revenue – Tencent’s 1.5 billion agreement to be the NBA’s influential digital partner.

The international broadcasting media tied to the NBA’s choice to loosen its marketing guidelines bordering putting advertising and marketing logos on jackets. Consequently, many global companies can currently promote with the NBA with the jersey spot program and various other advertising and marketing campaigns. The development right into China and throughout the globe is an intended one and is likely to produce an increasingly more vital share of the NBA’s general profits for several years ahead.

by Faizan Raza @faizan4it. I love HN authors, publishing, and talking incessantly about AI, Tech,Startup,Blockchain & etc. Read my stories

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Startups

Investors say Eindhoven poised to become Netherlands’ No. 2 tech hub

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Eindhoven might not immediately spring to mind as a high-tech hub, but the Netherlands city is keen to position itself as a center for deep tech in Europe.

The Technical University of Eindhoven, High Tech Campus Eindhoven, and locally based corporates like ASML and Philips have been eyeing initiatives across Europe and applying what they’ve learned to the region’s strategy. Philips launched in Eindhoven in 1891 and played no small part in the municipality’s ambitions to become a tech hub.

Eindhoven produces a high number of patents per year considering its small population and has been home to an inordinate number of hardware startups. The local High Tech Campus has a high hardware focus, for instance.

Our survey respondents consider the city strong in areas like photonics, robotics, medical devices, materials science, deep tech, automotive tech, sustainability tech, medtech, Big Data, hardware and precision engineering. They are looking for more mature startups and scaleups focused on AI and hard tech.

Eindhoven is considered weaker in fintech and consumer products, and it exists in a small region with limited global visibility.

Over the next five years, one respondent said, “Eindhoven will have evolved to the Netherlands’ second-largest tech ecosystem, behind Amsterdam. On a European scale, Eindhoven will have entered the top 10.”

To learn more about Eindhoven, we queried the following investors:


Robert AL, Systema Circularis

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

High-tech systems, photonics, robotics, medical devices.

Which are the most interesting startups in your city?

Lightyear, Bio-TRIP, EFFECT photonics, Nemo Healthcare, Sorama.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

Fully dedicated.

Who are the key startup people in your city (e.g., investors, founders, lawyers, designers, etc.)?

Steef Blok, Harm de Vries, Piet van der Wielen, Andy Lurling, Mark Cox.

Where do you see your city’s tech scene in five years’ time?

More mature, more focused on inclusive development, less quality coming from university spinoffs.

Nathan van den Dool, CEO, Space4Good

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

High-tech systems and materials, the real high-tech and deep tech stuff that either leads to scientific breakthroughs or turns scientific breakthroughs into companies. Lithography makes a major contribution to that, as well as medical devices and production technologies.

Which are the most interesting startups in your city?

Nearfield Instruments, Optiflux, Dynaxion, AlphaBeats, Incooling.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

They focus mainly on high-tech machine building and software development, AI.

With the shift to remote working during the COVID-19 pandemic, will people stay in your city, move out or will others move in?

Largely unaffected.

Where do you see your city’s tech scene in five years’ time?

More integrated between AI and hard tech and production.

Pepijn Herman, venture builder, Brabantse Ontwikkelings Maat schappij

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

The pros are high-tech systems, collaboration culture and excellent startup ecosystem; The cons are that it’s a small region with limited visibility globally.

Which are the most interesting startups in your city?

LionVolt, DENS, Lightyear, Morphotonics.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

They focus mainly on high-tech machine building and software development, AI.

With the shift to remote working during the COVID-19 pandemic, will people stay in your city, move out or will others move in?

Others will move in! Housing is extremely expensive but the demand for a skilled workforce is extremely high. If people move to surrounding areas, within 30 km, housing prices skyrocket all over.

Who are the key startup people in your city (e.g., investors, founders, lawyers, designers, etc.)?

BOM (that’s us!), Braventure, Brainport Development, TNO.

Where do you see your city’s tech scene in five years’ time?

Leading worldwide in several technology areas, mainly, high-precision, roll-to-roll processing atomic layer deposition, material handling, industry 4.0, silicon processing equipment.

Betsy Lindsey, CFO, Aircision

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

The region is strong in deep tech, automotive tech, sustainability tech, medtech, Big Data, hardware and precision engineering. Most excited by sustainability tech and deep tech. The region is weak in fintech.

Which are the most interesting startups in your city?

Lightyear, Incooling.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

Conservative, non-risk-taking — there are so many subsidies they don’t need to take risks, so once the tech risk is gone, they are good, but they are not global enough; hardware.

With the shift to remote working during the COVID-19 pandemic, will people stay in your city, move out or will others move in?

Hardware is hands-on — people are still moving in! We have a housing “crisis!”

Who are the key startup people in your city (e.g., investors, founders, lawyers, designers, etc.)?

Innovation Industries.

Where do you see your city’s tech scene in five years’ time?

More mature startups and scaleups on the scene!

Andy Lurling, founding partner, LUMO Labs

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

The region is strong in sustainable cities, health and well-being, and education.

Which are the most interesting startups in your city?

FruitPunch AI, AlphaBeats, Vaulut, Lightyear, Serendipity.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

Mainly hardware; LUMO Labs has an early-stage software focus.

With the shift to remote working during the COVID-19 pandemic, will people stay in your city, move out or will others move in?

Stay.

Who are the key startup people in your city (e.g., investors, founders, lawyers, designers, etc.)?

Nard Sintenie, Frank Claassen, Hans Bloemen.

Where do you see your city’s tech scene in five years’ time?

Competing on a global scale.

Han Dirkx, CEO and co-founder, AlphaBeats

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

The region is strong in deep tech and health. I’m excited about opportunities for cooperation between different companies. It’s weak in seed investment.

Which are the most interesting startups in your city?

Lightyear, AlphaBeats, Carbyon, FruitPunch, Serendipity.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

Tech investors are mainly government-regulated constitutions or angels. Focus on scaleup.

With the shift to remote working during the COVID-19 pandemic, will people stay in your city, move out or will others move in?

They will stay; working from home has some benefits but meeting people in an inspiring environment gives the best synergy.

Who are the key startup people in your city (e.g., investors, founders, lawyers, designers, etc.)?

LUMO Labs, HighTechXL, Andy Lurling, Sven Bakkes, John Bell, Guus Frericks, Bert-Jan Woertman.

Where do you see your city’s tech scene in five years’ time?

Leading in the world.

Jonas Onland, managing partner, Serendipity

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

The region is strong in building sustainable and resilient cities and a platform between cities/society and tech market.

Which are the most interesting startups in your city?

Digital Toolbox (a Serendipity spinoff), Amber (mobility), Active Esports Arena and other portfolio companies of LUMO Labs.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

Through LUMO Labs, there is a focus on societal investments; the rest is investment in high tech due to the big industries (VDLK, ASML, NXP, Phillips).

With the shift to remote working during the COVID-19 pandemic, will people stay in your city, move out or will others move in?

Work at home or mix in the office and at home.

Who are the key startup people in your city (e.g., investors, founders, lawyers, designers, etc.)?

A combination of accelerators (LUMO Labs, HighTechXL, Braventure) and Brainport (ecosystem management) supported by the Eindhoven University of Technology and big corporates.

Where do you see your city’s tech scene in five years’ time?

Leading in the world on societal/systemic change — moving from high-tech toward impact (more software and digitization).

Daan A.J. Kersten, CEO, PhotonFirst

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

It’s strong in high-tech equipment, hardware, photonics, additive manufacturing, lighting, electronics, semiconductor technology and health tech, and weak in consumer products and apps.

Which are the most interesting startups in your city?

Lightyear, ELEO Technologies, EFFECT Photonics, SMART Photonics, PhotonFirst, Amber.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

There is a relatively low number of investors in early stage.

With the shift to remote working during the COVID-19 pandemic, will people stay in your city, move out or will others move in?

They will stay. Eindhoven is a hot spot with many cultures, international tech community and great infrastructure, while it feels like a village.

Who are the key startup people in your city (e.g., investors, founders, lawyers, designers, etc.)?

Nard Sintenie, startup founders, HighTechXL.

Where do you see your city’s tech scene in five years’ time?

Worldwide dominance in high-tech hardware scaleups.

Daniel den Boer, CEO and co-founder, Vaulut

What industry sectors is your tech ecosystem strong in? What are you most excited by? What is it weak in?

The Eindhoven ecosystem is really strong in the sectors of mobility, smart city and energy. I’m most excited about smart city. This is our focus sector and it is the embodiment of ecosystem collaboration with impact solutions.

Which are the most interesting startups in your city?

Vaulut, Roseman Labs, FruitPunch AI, Amber, Sendcloud, Lightyear.

What are the tech investors like? What is the investment scene like in your city? What’s their focus?

The investment scene is getting better. They are increasingly realizing that deep tech takes time and needs to be nurtured, but the potential impact is massive and can have a dramatic effect on the entire ecosystem. There are still relatively few early-stage impact drive investors. LUMO Labs is leading the pack on that front.

With the shift to remote working during the COVID-19 pandemic, will people stay in your city, move out or will others move in?

I think more people will stay as the need to move to Amsterdam as the tech hub of the Netherlands diminishes, giving Eindhoven a boost to strengthen its own ecosystem, which will in turn make even more people stay and attract people to move in the city. As a result, COVID-19 will have a positive effect on Eindhoven’s tech ecosystem, I believe.

Who are the key startup people in your city (e.g., investors, founders, lawyers, designers, etc.)?

LUMO Labs, the Eindhoven University of Technology, High Tech Campus, Amber, Brainport Eindhoven.

Where do you see your city’s tech scene in five years’ time?

In five years, I believe Eindhoven will have evolved to Netherlands’ second-largest tech ecosystem, behind Amsterdam. On a European scale, Eindhoven will have entered the top 10.

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Source: https://techcrunch.com/2021/06/18/investors-say-eindhoven-poised-to-become-netherlands-no-2-tech-hub/

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Coinpedia

Exploring Provably Fair Mechanisms-The Key to Genuine On-Chain Gaming

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Transparency is a major flaw in online casinos. A fair chance of winning is all that a player seeks from online gambling. However, betting on online casinos puts bettors at risk of being defrauded as many gamblers have their fair share of doubt on the fairness of these casinos. From a technical perspective, it is quite natural to suspect foul play, given the technology employed by online casinos makes it very easy for them to meddle with the outcome. 

However, with the emergence of cryptocurrency casinos, a new mechanism evolved known as ‘Provably Fair Mechanism’ that addresses the lack of transparency in legacy online gaming. The new fairness algorithm makes it impossible for casinos or third-party participants to cheat or change the outcome of a roll. Such a mechanism is crucial for establishing credibility, trust, and legitimacy in the online gambling ecosystem.  

What is a Provably Fair Mechanism?

The Provably Fair Mechanism is a blockchain-backed RNG system that registers all transactions such as bets, prizes, and outcomes on a public ledger. And with smart contracts in the picture, the entire gaming process is public and governed by a code. It does not offer any opportunity for manipulation or human interference. 

In contrast, in a traditional online casino, the chances of manipulation are high since all gaming processes occur behind the scenes. Most traditional casinos relied on third-party certification to verify the transparency of their operations. With the Provably Fair Algorithm, third-party certificates have been made obsolete. This means that the services of the independent software providers are no longer necessary for casinos.

How It Works

It’s a cryptographic hash function; a one-way algorithm implemented to ensure that neither the casino nor the player can know the cards before the game starts. The main components of the system are client seeds, server seeds, and hashing function.

The casino then uses an algorithm with a random number generator to create and shuffle new decks provided with an encrypted hash that combines two variables: the server seed and the client seed.

Referred to as the digital fingerprint, the hash of the server seed is received in advance and is encrypted so that the player can be confident that it cannot be changed retrospectively. 

One of the main advantages of a provably fair system is that it allows users to see what happens behind the scenes. Plus, the algorithm is based on mathematics that guarantees that no one – the house or the bettor, can know the game’s outcome before it starts; neither can influence nor manipulate the outcome. 

For instance, let’s consider CryptoPunt – an upcoming blockchain-powered gambling platform, and how it uses provable fairness. 

Provable Fairness On CryptoPunt

CryptoPunt is a fully decentralized, blockchain-based gambling and gaming platform. It guarantees a fast and secure gambling ecosystem by leveraging Polygon –  a layer 2 Ethereum scaling solution. It boasts a verifiably fair system where all bets are registered on the public ledger. 

Verifiable and Provably Fair

CryptoPunt broadcasts all wagers and outcomes on the Ethereum blockchain via Polygon’s Layer-2 scaling solution. It allows bettors to assess the fairness of each outcome. To further bring trust into the ecosystem, CryptoPunt uses an open and auditable random number generator algorithm. This means anyone can verify the fairness of the platform. 

Fully decentralized

CryptoPunt is a fully decentralized gambling and gaming ecosystem. It is free of all third-party or intermediaries, which means there is no human interference. The system is entirely governed by smart contract law. Plus, bettors do not have to create accounts, enable KYC, or remember passwords. Instead, it allows users to sign-up using a Web3 wallet like MetaMask, MyEtherWallet, or Coinbase. 

Unlike in other blockchain-based casinos, you are not required to deposit or withdraw funds. In CryptoPunt, once you place a wager, the funds are deducted from the Web3 wallet, and winnings are instantly deposited into the wallet. As it is a decentralized platform, there is zero chance that your account will be blocked. 

The provably fair mechanism is a significant revolution that brings more accountability, fair play, instant payouts, and guaranteed fraud prevention. While many other casinos use the provably fair system, CryptoPunt is pioneering the concept with a fully decentralized gambling and gaming platform. 

Checkout PrimeXBT
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Source: https://coinpedia.org/news/genuine-on-chain-gaming/

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CNBC

California gives residents digital access to their COVID-19 vaccine record

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The state of California has launched a tool designed to give residents easy access to a digital copy of their COVID-19 vaccine information. Unlike New York’s Excelsior Pass, it’s not an app people have to install on their phones. It’s a simple website where residents will have to enter their name, date of birth and the phone number or email they used when they got their vaccine. They also have to create a 4-digital PIN, which they’ll have to remember to be able to open the digital copy of their vaccine record.

In addition to a link with their information, users will also get a QR code that makes their record readable with a QR scanner. They can use that to gain entry to establishments or events that require customers or attendees to have been vaccinated beforehand. While the digital records are handy to have, the California Department of Public Health “recommends that vaccinated Californians keep their paper CDC card in a safe and secure place.” Their digital COVID-19 vaccine record is supposed to be a convenient backup they can take with them wherever they go. 

The state government said the tool was built following “national standards for security and privacy,” since it will have access to people’s sensitive information. That said, it may not work perfectly at the moment. One of Engadget’s editors from California signed up and found that his information on the digital version of his record was incorrect. The initiative may be suffering from some rollout issues that’s affecting the state’s database. 

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.

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Source: https://www.engadget.com/california-digital-covid-19-vaccine-record-035735439.html?src=rss_b2c

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Techcrunch

Daily Crunch: Spotify and Ford make acquisitions

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To get a roundup of TechCrunch’s biggest and most important stories delivered to your inbox every day at 3 p.m. PDT, subscribe here.

Welcome back to the Daily Crunch for Friday, June 18. Congratulations! You’ve made it to the end of the week without Alexander, who will return bright-eyed on Monday.

TechCrunch has the day off for Juneteenth, so this will be a tad pared down. And by “a tad pared down” I mean a lot pared down.

To start off, how about you have a listen to the latest episode of our award-winning podcast, Equity. Natasha and Danny managed to fill the half hour even sans Alex, so check it out.

TechCrunch Top 3

Speaking of podcasts, Spotify announced it acquired Podz, a podcast discovery app. With more and more podcasts popping up in various categories, it’s getting harder and harder to settle on ones you love, let alone find them. Spotify is hoping this will help shore up its platform by providing short clips that apparently give you enough information to subscribe, or not, and keep using the platform for your podcast listening purposes.

Spotify logo illustration

Image Credits: TechCrunch

Ford is enjoying its EV moment. The company just announced its E-Transit cargo van and F-150 Lightning Pro. The automaker has added to its EV stable with the acquisition of Electriphi, a battery management and fleet monitoring software startup.

And speaking of fleets! Gopuff, an on-demand goods, food and alcohol delivery service, acquired rideOS, a fleet-management platform. The $115 million acquisition should help the company with its plans to expand into New York.

Startups and VC

Indian fintech startup BharatPe is in advanced stages of talks to raise about $250 million in a new financing round led by Tiger Global. The Series E round gives the firm a pre-money valuation of $2.5 billion. The round hasn’t closed, so terms may change, sources cautioned.

More fleet action is afoot! KeepTruckin, a hardware and software developer that helps trucking fleets manage vehicle, cargo and driver safety, raised $190 million in a Series E round. The company, now valued at over $2 billion, hopes to invest the dough into its AI-powered products (GPS tracking, ELD compliance and dispatch and workflow) and improve its smart dashcam, which it claims instantly detects unsafe driving behaviors like cell phone distraction and close following and alerts drivers in real time.

Mediflash is a new French startup that wants to improve temp staffing in healthcare facilities, such as nursing homes, clinics and mental health facilities. The company acts as a marketplace that connects health facilities with caregivers who, it says, can expect more revenue — up to 20% — while facilities end up paying less.

Big Tech Inc.

The London-based Centre for Economic Policy Research organized a couple of panel discussions to examine the need for markets-focused competition watchdogs and consumer-centric privacy regulators to think outside their respective “legal silos” and find creative ways to work together to tackle the challenge of Big Tech market power. Read analysis by Natasha Lomas about the conversations, which brought together key regulatory leaders from Europe and the U.S. She says the discussions provided a glimpse into what the future shape of digital markets oversight might look like at a time when fresh blood has just been injected to chair the FTC.

The U.K.’s chief data protection regulator has warned over reckless and inappropriate use of live facial recognition in public places. The information commissioner, Elizabeth Denham, noted that a number of investigations already undertaken by her office into planned applications of the tech have found problems in all cases.

Revisiting EC-1s

Since it’s an off day for us here, now’s a perfect time for you to catch up on the EC-1s we have published so far this year. Grab a few buckets of popcorn and your beverage of choice and settle into some weekend reading.

Tonal

Tonal is a unique entrant in the upscale fitness market, using a proprietary blend of hardware, software and content to bring comprehensive strength training to the home in as small and efficient of a package as possible. (Written by JP Mangalindan)

StockX

StockX sits at the nexus of two radical transitions that isn’t just redefining markets, but our culture as well. StockX’s online-only marketplace is used for buying and selling sneakers, streetwear, electronics, collectibles, handbags and watches that are primarily sneaker and streetwear culture-adjacent. Now valued at $2.8 billion, StockX has facilitated over 10 million transactions. (Written by Rae Witte)

Klaviyo

Klaviyo helps marketers personalize and automate their email messaging to customers. It may not be a household name to consumers (at least, not yet), but in many ways, this startup has become the standard by which email marketers are judged today, triangulating against veterans Mailchimp and Constant Contact and riding the e-commerce wave to new heights. (Written by Chris Morrison)

Duolingo

Duolingo is a language-learning app that is used by 500 million people across the world to learn Spanish, English, French and more, all while generating bookings of $190 million in 2020. It’s a smashing success, but a success that was hard earned after a years-long effort of product and revenue experimentation to find its current niche in the edtech space. (Written by Natasha Mascarenhas)

Expensify

If expense management is about avoiding corporate plunder, then letting the pirates and hackers run the ship is probably the best approach. And now, Expensify is plundering the corporate spend world one travel ticket and business meal at a time just as the world is rebuilding in the wake of COVID-19. (Written by Anna Heim)

Nubank

Brazil’s banking system is a massive market, and one ill-served by incumbents. If someone could thread the needle of product development, strategy and political horse trading required to build a bank in a country where it is nearly impossible for foreigners to own or invest in a bank, it would be one of the great startup and economic success stories of this century. Nubank is on its way to realizing that objective. (Written by Marcella McCarthy)

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Source: https://techcrunch.com/2021/06/18/daily-crunch-21/

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