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Best Online Fax Services




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Want to get right to the point? My top picks for the best online fax services are definitely Nextiva vFax and Fax.Plus.

With so many digital communication methods at our disposal, faxing might seem a bit outdated. But businesses and individuals alike still need to send and receive faxes. 

Don’t have a traditional fax machine? No problem. 

Online faxing services make it easy to transmit documents without any bulky equipment, paper, or ink. Plus, they’re incredibly convenient, cost-effective, and easy to use. 

Whether you’re someone who just needs to send the occasional fax, or you’re trying to modernize your entire business, this guide covers the best online fax services on the market today.

Nextiva vFax

Nextiva vFax

Best Cheap Online Faxing

Starting at $4.95 per month, Nextiva has some of the lowest prices in the industry. It’s a great option for basic business faxing needs.

The 8 Best Online Fax Services to Consider:

  1. Nextiva vFax – Best affordable online fax service
  2. Fax.Plus – Best cross-platform online fax service
  3. eFax – Best online fax service for customer support
  4. RingCentral Fax – Best for high-volume online faxing
  5. SRFax – Best online faxing for healthcare providers
  6. MetroFax – Best online fax service for small businesses
  7. mFax – Best online faxing for multiple user accounts
  8. MyFax – Best online fax service for home offices

When Does It Make Sense to Invest In Online Fax Services?

Anyone who needs to send or receive faxes has something to gain by investing in an online fax service.

From high-volume business faxing to infrequent home office use and everything in between, online faxing services accommodate a wide range of needs.

With so many businesses shifting to remote work, it’s not practical for every employee to put a fax machine in their living room.

And thanks to online fax services, they don’t need to.

Even if you just need to send occasional faxes for personal use, online fax services are a perfect solution because they’re affordable, accessible, and easy to use.

The best online fax services let you send and receive faxes via email, web portals, or mobile apps. So anyone can use these services with the equipment they already have.

#1 – Nextiva vFax Review — The Best Cheap Online Fax Service

Nextiva vFax

Nextiva vFax

Best Cheap Online Faxing

Starting at $4.95 per month, Nextiva has some of the lowest prices in the industry. It’s a great option for basic business faxing needs.

If you’re looking for a low-cost solution for online faxing, look no further than Nextiva vFax

Nextiva has a wide range of products for business communication, including phone services, live chat software, and team collaboration. All of these, including vFax, are solid choices for small businesses.

Nextiva vFax is a safe and secure way to manage your faxes online. You can get incoming faxes delivered straight to your inbox of choice, and even set up text alerts when a new fax arrives. 

Keep your existing fax number and use Nextiva vFax from your computer, smartphone, tablet, or physical fax machine. 

Nextiva has some of the lowest rates in the industry for online faxing:

  • vFax Essential — Starts at $4.95 per month (500 pages)
  • vFax Professional — Starts at $12.95 per month (1,000 pages)

Overall, Nextiva does lack some of the more advanced features we’ve seen with other solutions. But for basic online faxes at rock-bottom prices, it’s worth considering. 

Try Nextiva vFax free for 30 days. 

#2 – Fax.Plus Review — Best Cross-Platform Online Fax Service



Best Cross-Platform Fax Service

Manage online faxing from multiple platforms, including Slack, Zapier, and G Suite integrations. Advanced features and international faxing to 180+ countries.

Fax.Plus is one of the most popular online faxing services in existence. The solution is trusted by more than one million users across the globe.

It’s reliable, secure, and accommodates international faxing to 180+ countries. 

Fax.Plus stands out from other online faxing services because it’s supported on such a wide range of different platforms:

  • Web app
  • iOS and Android apps
  • Email to fax
  • Fax API
  • Slack app
  • Zapier integration
  • G Suite app
  • Chrome extension
  • Microsoft Word
  • Google Docs
  • Google Sheets

The service is robust and feature-rich as well. You’ll benefit from scheduled faxing, an integrated phonebook, extension dialing, online signatures, mass faxing, and more. 

Here’s a brief overview of the Fax.Plus plans and prices:

  • Free — $0 (10 pages)
  • Basic — Starts at $4.99 per month (100 pages)
  • Premium — Starts at $9.99 per month (300 pages)
  • Business — Starts at $14.99 per month (800 pages)
  • Enterprise — Starts at $49.99 per month (3,000 pages)

The cost for additional pages per month ranges from $0.20 (free plan) to $0.03 (Enterprise).

For those of you who want to keep your existing fax number, Fax.Plus will port you over for free. They also offer add-ons for vanity numbers and additional toll-free or local numbers.

#3 – eFax Review — The Best Overall Customer Support



Best Overall Online Fax Service

Start faxing from your computer or mobile device. Electronic signatures, file sharing, and 24/7 customer support. Plans from $16.95.

eFax is another one of our top recommendations for online faxing services. Trusted by millions of users worldwide, it’s one of the most popular solutions on the market today.

With eFax, it’s easy for anyone to send and receive faxes using a computer, smartphone, or tablet—no fax machine required.

You can start sending faxes in just a few minutes when you sign up for eFax. They have local, toll-free, and international fax numbers available for you to choose from. 

In addition to basic online faxing, eFax offers advanced features like electronic signatures, large file sharing, and unlimited online storage. You’ll even have the ability to share files with up to 20 recipients simultaneously. 

eFax also has exceptional customer support. If you need help, you can reach a customer service representative via phone, live chat, or ticket support, 24/7.

There are two main plans for you to choose from:

  • eFax Plus — $16.95 per month
  • eFax Pro — $19.95 per month

With the Plus plan, you can send 150 pages and receive 150 pages per month. Those limits jump to 200 pages with eFax Pro. For high volume faxing, HIPAA compliant faxing, and BAA faxing, you can request a quote for an eFax Corporate plan. 

eFax does require a $10 setup fee, but you’ll get two months free with an annual contract. 

#4 – RingCentral Fax Review — Best For High Volume Faxing


RingCentral Fax

Best For High Volume Faxing

Unlimited faxing capabilities. Bundle your faxing services with conference calling, video meetings, and team messaging. Starts at $17.99.

RingCentral is an industry leader in the business communications space. So it’s no surprise to see them rank so high on our list for their faxing services.

This solution is perfect for businesses that want to ditch their outdated fax machines for a modern solution. 

All you need is an Internet connection to send and receive faxes from your computer, phone, or tablet. RingCentral uses strong encryption methods and security policies to ensure that your faxes are safe. 

With RingCentral, you can start faxing immediately when you sign up; RingCentral has instant activation. Send faxes to multiple recipients, attach files from cloud storage services, design custom cover sheets, and access detailed fax logs. 

Pricing is simple. RingCentral just has one fax-only plan available—Fax 1500.

For $17.99 per month per user, you’ll get 1,500 free fax pages per month. Additional pages cost $0.049. The plan comes with a local fax number, cloud integration, web support, and phone support.

For unlimited faxing, upgrade to RingCentral Office. This plan bundles fax, phone, and video services into one. In addition to unlimited fax pages, you’ll also benefit from unlimited calls, texts, conference calling, video meetings, and team messaging. RingCentral Office starts $34.99 per user per month.

RingCentral makes it easy for you to add additional fax numbers, 800 numbers, and vanity numbers to your plan as well. 

Try RingCentral free for 15 days.

#5 – SRFax Review — The Best Online Fax Service For Healthcare Providers



Best For Healthcare Providers

HIPAA-compliant faxing with plans to accommodate a wide range of monthly faxing volumes. Starts at $7.95 per month.

Security is a top priority when it comes to transmitting sensitive patient records and medical information. Healthcare providers must use a HIPAA-compliant fax service.

That’s why SRFax is a top choice for hospitals, physicians, clinics, pharmacies, and any business in the healthcare field. 

SRFax goes above and beyond in terms of their security measures. They provide user authentication, robust application security, organizational safeguards, hardware safeguards, backups, and more. 

You’ll even have the ability to set your account to automatically delete fax data once it’s been delivered. These features exceed HIPAA regulations. 

SRFax has plans to accommodate organizations of all shapes and sizes.

  • Healthcare Lite — $7.95 per month (200 pages)
  • Healthcare Basic — $10.95 per month (500 pages)
  • Healthcare Plus — $16.95 per month (800 pages)
  • Healthcare Standard — $30.95 per month (1,500 pages)
  • Healthcare Standard Plus — $49.95 per month (2,500 pages)
  • Healthcare Professional — $92.95 per month (5,000 pages)
  • Healthcare Professional Plus — $185 per month (10,000 pages)
  • Healthcare Professional Premium $395 per month (20,000 pages)

The monthly page limits are for sent and received faxes, combined. Additional pages start at $0.035 per month. Save up to 17% off your plan with an annual subscription. 

This solution is really only a viable option for healthcare professionals. I wouldn’t consider using it for other business purposes. 

Try SRFax free for 30 days.

#6 – MetroFax Review — Best Online Fax Service For Small Businesses



Best For Small Business

Keep your existing fax number and get started with no activation fees. International faxing to 170+ countries. Starts at $9.95.

MetroFax is another popular option in the online faxing space. Its simplicity and low pricing make it a top choice for small business use.

I like MetroFax because it’s so flexible. There are no setup fees, cancellation fees, or minimum commitment requirements. You’ll have the ability to fax multiple recipients simultaneously and fax internationally to 170+ countries.

MetroFax has an exceptional mobile app. This gives you the ability to send and receive faxes from anywhere. 

Another top benefit of MetroFax is the ability to transfer your existing fax number. This is perfect for small business owners that want to upgrade from a traditional fax machine. You’ll also have a web-based admin console to manage permissions and settings. 

Here’s an overview of the MetroFax plans and pricing:

  • Essential — $9.95 per month (500 pages)
  • Best Value — $12.95 per month (1,000 pages)
  • Professional — $35.95 per month (2,500 pages)

These rates are some of the lowest on the market today, especially for entry-tier plans. Monthly page limits are for all combined sent and received pages. Save 20% with an annual contract.

Try MetroFax free for 14 days.

#7 – mFax Review — Best Online Fax Service For Multiple Users



Best For Multiple Users

Modern interface and feature-rich online faxing service. mFax offers several ways to fax, starting at $7.

mFax is one of the most robust solutions on our list. This service gives you the ability to fax from a wide range of Internet-enabled devices, including physical fax machines. Options include email to fax, web browser, Fax API, FaxBridge, and print to fax. 

For those of you looking for a secure, reliable, and feature-rich online fax service, mFax will be a top choice for you to consider.

mFax has arguably the best interface in this category. Plus, they have plans to accommodate teams with multiple users. Other services in the online fax space charge you on a per-user basis, but mFax builds multi-user capabilities into its plans. 

  • Solo — $7 per month (250 pages; 1 user)
  • Team — $20 per month (500 pages; 5 users)
  • Business — $40 per month (1,000 pages; 15 users)
  • Infinity — $80 per month (2,500 pages; 50 users)

The per-page rate is a bit high compared to other services on our list. But you won’t have to set up multiple plans for your entire team, which saves you some money if you need multiple users to access your online fax service. 

Try mFax free for 14 days. 

#8 – MyFax Review — Best Online Fax Service For Home Offices



Best For Home Office

Starting at $10, MyFax is a simple an affordable solution for low-volume faxing. It’s easy to get started, and faxes are delivered to your email inbox.

The vast majority of online faxing services are made for businesses. But most individual users won’t need those extra features.

MyFax has a home office plan that’s perfect for both business and personal use. Rather than buying a fax machine for your house, use MyFax as a cost-effective alternative. 

Sending and receiving faxes with MyFax is simple. Even if you’ve never used an online fax service before, getting started is easy.

Here’s an overview of the MyFax plans and pricing:

  • Home Office — $10 per month (send 100 pages; receive 200 pages)
  • Small Business — $20 per month (send 200 pages; receive 200 pages)
  • Power User — $40 per month (send 400 pages; receive 400 pages)

There’s no activation fee or long-term contracts required. You can cancel at any time. 

MyFax isn’t great for high-volume users. But for personal and home office use cases, it should more than enough to accommodate your needs. 

Try MyFax free for 14 days. 

Methodology For Choosing The Best Online Fax Service

There are certain factors that you should be evaluating when you’re shopping around for an online fax service. This is the methodology that we used to narrow down the top picks above. Weigh these factors according to your personal needs as you’re finalizing a decision.

Faxing Volume

How often do you send and receive faxes?

With the exception of one or two unlimited plans, every online fax service has monthly limits on their plans. We’ve seen those limits as low as 10 pages per month and as high as 20,000 pages.

If you go over the limit, you’ll be charged on a per-page basis, which can add up quickly. So make sure you find a plan that fits within your volume needs. 

Multiple Users

Are you looking for an individual faxing service for personal use? Or is this a business plan that will be used by multiple team members?

Some services are clearly intended for accommodating multiple users and businesses. Depending on the provider, you’ll either have a specified number of users bundled into your plan, or you’ll be billed per-user.

Mobile Support

Every online fax service on our list allows you to send and receive faxes from the web. But you should also be looking for mobile faxing as well. 

Not every app is created equally; some are definitely better than others. The best way to see which one you like the most is by taking advantage of free trials.

E-Sign and Additional Features

Most online fax services offer more than just online faxing capabilities. 

Electronic signature is definitely a feature that many people look for as they’re shopping around. But other common features include online storage, international faxing, file sharing, and more. Some providers even bundle their faxing services with other solutions like team communication tools and video conferencing. 

Only look for features that you’ll actually use. Otherwise, it’s probably not worth it to pay extra for a feature-rich plan. 

Nextiva vFax

Nextiva vFax

Best Cheap Online Faxing

Starting at $4.95 per month, Nextiva has some of the lowest prices in the industry. It’s a great option for basic business faxing needs.


What’s the best online fax service?

Nextiva vFax is our top overall recommendation. It has all of the features required to accommodate the widest range of possible use cases at an affordable price point. 

But with that said, there are plenty of other great options to consider. Use the recommendations and methodology described in this guide to find the best online fax services for you.

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SaaS Ventures takes the investment road less traveled




Most venture capital firms are based in hubs like Silicon Valley, New York City and Boston. These firms nurture those ecosystems and they’ve done well, but SaaS Ventures decided to go a different route: it went to cities like Chicago, Green Bay, Wisconsin and Lincoln, Nebraska.

The firm looks for enterprise-focused entrepreneurs who are trying to solve a different set of problems than you might find in these other centers of capital, issues that require digital solutions but might fall outside a typical computer science graduate’s experience.

Saas Ventures looks at four main investment areas: trucking and logistics, manufacturing, e-commerce enablement for industries that have not typically gone online and cybersecurity, the latter being the most mainstream of the areas SaaS Ventures covers.

The company’s first fund, which launched in 2017, was worth $20 million, but SaaS Ventures launched a second fund of equal amount earlier this month. It tends to stick to small-dollar-amount investments, while partnering with larger firms when it contributes funds to a deal.

We talked to Collin Gutman, founder and managing partner at SaaS Ventures, to learn about his investment philosophy, and why he decided to take the road less traveled for his investment thesis.

A different investment approach

Gutman’s journey to find enterprise startups in out of the way places began in 2012 when he worked at an early enterprise startup accelerator called Acceleprise. “We were really the first ones who said enterprise tech companies are wired differently, and need a different set of early-stage resources,” Gutman told TechCrunch.

Through that experience, he decided to launch SaaS Ventures in 2017, with several key ideas underpinning the firm’s investment thesis: after his experience at Acceleprise, he decided to concentrate on the enterprise from a slightly different angle than most early-stage VC establishments.

Collin Gutman from SaaS Ventures

Collin Gutman, founder and managing partner at SaaS Ventures (Image Credits: SaaS Ventures)

The second part of his thesis was to concentrate on secondary markets, which meant looking beyond the popular startup ecosystem centers and investing in areas that didn’t typically get much attention. To date, SaaS Ventures has made investments in 23 states and Toronto, seeking startups that others might have overlooked.

“We have really phenomenal coverage in terms of not just geography, but in terms of what’s happening with the underlying businesses, as well as their customers,” Gutman said. He believes that broad second-tier market data gives his firm an upper hand when selecting startups to invest in. More on that later.


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The 6 Best Digital Strategy Companies of 2020




According to Smart Insights, 49 percent of organizations don’t have a clearly defined digital strategy. 

Choosing the right digital strategy for your business is essential. Experience helps you sift through what to do differently, what not to do, and where to focus your energy. Having a fresh perspective from an outside eye can make all the difference. What’s more important is choosing a company that can execute that strategy. 

When you need to choose the best digital strategy company, you may be wondering where to start. Here’s a list of our picks for the best digital strategy companies in the world.

1. Neil Patel Digital — Best For Content Marketing & Digital Strategy

I’ve written more than 4,294 blog posts in 10 years. I’ve created millions of words and I’ve used content marketing to build three companies of my own. I used content marketing to generate 195,013 visitors a month and I’ve done the same things for my fortune 500 clients. When it comes to digital strategy and content marketing I’ve shown it can work. 

I do the same thing for clients with my agency, NP Digital. We help our clients develop a digital strategy that maximizes the results they achieve with their content marketing, advertising, and SEO campaigns. 

The focus with our digital strategy is revenue. Everything we do is focused on producing real results for businesses whether that’s more traffic, leads, or revenue. 

NP Digital’s client list includes:

  • Facebook
  • Viacom
  • Google
  • GM
  • eBay
  • NBC
  • Thomson Reuters foundation
  • TechCrunch
  • Cheezburger
  • American Greetings

2. REQ – Best for Enterprise Business Strategy

REQ is a Washington DC based, award-winning agency with enterprise-level experience. They’re industry veterans with some of the best talent in the business. 

Projects start at $50,000. They offer a comprehensive suite of solutions for your marketing and digital strategy needs. Including: 

  • Advertising & Media
  • Digital Advocacy
  • Brand Strategy
  • Reputation Management
  • Public Relations
  • Data & Analytics

They’ve been named to both the Inc.500 and Deloitte Fast 500 lists – they’re one of the fastest growing companies in America. They have offices in Washington, DC, New York, Boston, San Diego, Las Vegas, and San Francisco.

REQ’s client list includes:

  • eBay
  • Amazon
  • StubHub
  • Sweet Green
  • Mastercard
  • Empire State Building
  • Constellation Energy

3. Usman Group – Best for Mid-market Business Strategy

With 80% of its clients in mid-market range, earning between 10M – 1B, the Usman Group specializes in digital strategy and market research. They provide analysis, strategy, execution, and measurement to help clients deploy successful campaigns.   

They apply the four key principles of design thinking, learn from people, identify patterns, make solutions tangible, iterate continuously, in all of their client engagements.

Projects start at $10,000. You get a hand-picked team that will provide evidence-based, practical strategy and recommendations.

Usman Group’s client list includes:

  • Red Prairie
  • University of Chicago
  • National Safety Council
  • Chicago Sun Times
  • Priceline
  • Baird

4. DeSantis Breindel – Best for Branding Strategy

DeSantis Breindel is a New York City based digital strategy company that specializes in end-to-end branding strategy. They help businesses with brand differentiation, customer experience, merger & acquisition branding, brand valuation, brand launch, and employee engagement.

Projects start at $75,000. They offer thorough research and measurement for your digital branding, brand identity and strategy, content marketing, customer experience design, and film production services.

DeSantis Breindel’s client list includes:

  • Verifone
  • Lathrop Gage
  • OneSpan
  • SailPoint
  • Lincoln International
  • Lewis Roca

5. Mabbly – Best for Data Analysis, Channel Strategy

Mabbly is a Chicago based strategic design agency that relies on digital strategy, market research, and data analytics. They focus on turning complex problems into growth opportunities. Supporting human connection with digital experiences, via sophisticated design and data-backed digital strategy.

Mabbly’s team of digital and brand strategists work together to curate a channel strategy that combines the message along with the medium that’s right for your business opportunity. Projects start at $25,000. 

Mabbly’s client list includes:

  • Edelman
  • Microsoft
  • Berkshire Group
  • Griffith Foods
  • 21st Century Fox
  • Limitless Coffee & Tea
  • ShopRunner

6. Ironpaper – Best for Small Business 

Ironpaper bills itself as a B2B growth agency. Their conversion growth strategy is focused on gaining traction with growth up to 1 percent. The growth phase is set at 1 to 3 percent, with anything above 3 percent listed as scaling. 

What’s interesting about Ironpaper is the fact that they discuss the elephant in the room. 

“Oftentimes, enterprises try to answer the question, ‘What is a good conversion rate?’’ without any context. What is a good conversion rate? When establishing conversion rates, context is everything.

A lack of context can actually do harm to a marketing team, because it causes teams to make the wrong assumptions.”

This tells you that Ironpaper isn’t focused on vanity metrics or conversion manipulation. They know the difference between high and low value conversions. Their projects start at $10,000 and are focused on small businesses.

Iron Paper’s client list includes:

  • Nokia
  • Echo226
  • Telmar
  • Mformation
  • Arago

3 Characteristics That Make a Great Digital Strategy Company

Your digital strategy company should be able to provide you with specifics ahead of time. While many companies are able to provide you with amazing strategies, many are unwilling to demonstrate this ahead of time. 

1. Your agency asks the right questions

Creating an exceptional digital strategy begins with your agency asking the right questions. These questions determine what will be answered and where your answers will go. Here’s a small sample of the questions your agency should be asking. 

  • How is our business currently performing? 
  • Which parts of your business are underperforming?
  • What’s our goal for each area of our business? 
  • What do customers expect from our product and our business?
  • Which marketing channels are our customers active on?
  • Which marketing channels should we use to accomplish our goals?
  • Which metrics and KPIs will we use to evaluate performance?
  • How should we promote our products and services in the market to achieve our goals? 

These questions inform your digital strategy. 

  1. Why are we in business?
  2. Where are we right now?
  3. Where do we want to go? 
  4. How will we get there?

Your digital strategy framework should answer four high-level questions. Good digital marketing agencies should be asking these questions at the beginning of the engagement process. 

2. Your agency is willing to share strategy

The agency you choose should be willing to share sample strategies with you. This doesn’t mean that you should expect your agency to provide the entire strategy upfront, for free. Spec work isn’t ideal and that’s not what you’re looking for.

You’re looking for one example. 

They can share this with you over the phone, in your proposal or quote, or in a sample report. You’re looking for them to share a small snippet, a piece of their proposed digital strategy. This is important for several reasons. With sample data you can: 

  • Evaluate your agency’s competence 
  • Use sample data to evaluate potential performance
  • Assess their digital strategy or marketing priorities
  • Outline knowledge gaps and weak points in their process

You’re not asking for a comprehensive strategy document, you’re simply asking your agency to pick one part of your business and create a strategy around that; ask your agency a question (e.g., how would you increase sales for one of my products?). 

3. Your agency can implement Strategy

Venture Capitalist Arthur Rock, believes strategy is important, but not as important as people who can execute that strategy

“Over the past 30 years, I estimate that I’ve looked at an average of one business plan per day, or about 300 a year, in addition to the large numbers of phone calls and business plans that simply are not appropriate. Of the 300 likely plans, I may invest in only one or two a year; and even among those carefully chosen few, I’d say that a good half fail to perform up to expectations. 

The problem with those companies (and with the ventures I choose not to take part in) is rarely one of strategy. Good ideas and good products are a dime a dozen. Good execution and good management in a word, good people are rare.”

A great strategy isn’t enough. You need amazing people who can implement your digital strategy and produce the results you need to grow. 

Your agency should have two things: 

  1. A team that can implement your digital strategy
  2. A proven track record showing that they’ve achieved this consistently in the past

If they can provide you with both or they’re willing to provide you with a trial period where you’re able to test their ability to execute your digital strategy, then it may be a good fit. 

What To Expect From a Great Digital Strategy Company

Your agency should provide you with detailed specifics for each of these points. If you have more questions or concerns, you’ll want to bring those up with your agency. 

  • A clear track record: Your agency should be able to show you samples, references, case studies, and reviews showing that they’ve achieved results for other clients.
  • Clear milestones: You’re looking for clear milestones, timelines, and deliverables that show you’re able to create and implement a plan successfully. Your agency should be able to provide you with a timeline, explaining how long everything will take to implement, and when they anticipate you’ll begin seeing results.
  • Agency procedures: You’ll want to see how your agency plans on approaching your campaign or project. They should be able to break down the approach that goes into their strategy document; this document should clarify how they’ll approach your campaign, what you should expect, what their goals are and more.

The digital strategy company you choose should provide you with the options you need to implement the plan successfully.  


Choosing the right digital strategy for your business is essential. You need a plan to guide you, outlining where you are, where you want to go, and how to get there. Having a fresh perspective from an outside eye can mean the difference between success and failure. 

Remember, executing your digital strategy plan is even more important than simply having a plan.  Use this pool to choose a digital strategy company that will partner with you to achieve your business goals.


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How to Find Any Business Email Address




find any email address

The internet has made communication between businesses more accessible than ever. Collaboration and outreach can often be done with the touch of a button.

But sometimes, finding the email address of someone you’d like to communicate with can be such a hassle.

Getting someone’s contact info doesn’t have to be a headache. Today, I’ll show you how to get anyone’s business email address and teach you how to follow up with them effectively.

All it takes is a simple tool.

Why Would You Need to Find Someone’s Email Address?

You probably know sending unsolicited spam is a terrible idea. So what reason would you have to go tracking down someone’s email address?

Perhaps you need to get in direct contact with someone hard to reach like a CEO, manager, or investor. Maybe you’re trying to recruit a specialist or subject matter expert for contract work. Or you’re trying to get the email of a website or blog owner as a part of a link reclamation strategy.

Some of the examples listed above are forms of email prospecting, the process of researching and connecting with potential leads. Usually, the goal is to get a sale. But you may be after some other benefit like a review, information, or a collaboration.

While people can use the tools we discuss in this article for nefarious purposes, like sending unwanted spam, there are very legitimate reasons to track down someone’s email address.

Rather than waiting around for people to visit your site and reach out, you’re taking matters into your own hands. When done well, it can be one of the best ways to engage with leads and collaborators.

Cold outreach is a contentious subject, but it can be quite useful if you know what you’re doing. The problem is, most marketers are doing it wrong.

Don’t want to be one of them? Keep reading.

How Not to Use Email Search

While there are legitimate reasons to use email search, you’ll want to tread carefully to ensure you’re not sending spam.

What’s the big deal? Well, it could impact your email deliverability. If your domain gets reported frequently, even your legitimate messages will go straight to your target’s spam folder.

And in some countries, it’s downright illegal. In the US, due to the CAN-SPAM Act, it could get your business fined up to $43,280 for each spam email. That’s enough to put almost any small business into bankruptcy.

On top of these consequences, being spammy is going to get your messages ignored. It doesn’t work.

Cold emails and spam are very different things. Spam is an “unsolicited bulk email.” Cold outreach is identified by its personalization and relationship building.

Of course, it’s very easy to cross this line, so make sure you’re not breaking the CAN-SPAM Act.

  • If your message includes simple correspondence rather than an advertisement, only the following applies: Don’t use deceptive subject lines or To/From headers.
  • If it is an ad, identify it as such and include a way to opt-out of future emails.
  • Remove anyone who opts out from any mailing lists within ten days. (Better yet, don’t add people to your mailing lists without their permission.)
  • Include a physical address where you can be contacted.

This step also builds trust with users as they know the reason behind your email and how they can contact you to not receive more email if needed.

Don’t Just Advertise

It’s better to use email search to make meaningful connections with other businesses. Don’t use it solely to advertise, as it could turn your the people you’re trying to contact away.

If you’re sending the same carbon copy email to dozens of people, you’re doing it wrong.

It’s not the vest idea to buy email lists. While it may not be technically illegal, doing so may violate CAN-SPAM. It’s an easy way to get your domain blacklisted.

No one likes receiving unsolicited advertisements. All it does is ruin your reputation for a nominal clickthrough rate.

Instead of sending annoying spam and ensuring potential leads ignore you, let’s learn how to do it right.

Finding Your Target’s Email Address

First step: getting your prospect’s email.

How are we going to do that? It’s simple: with an email finder. When you can’t locate someone’s contact info, these tools are a lifesaver.

All you have to do is input someone’s name or website URL, and you instantly get their email. Sometimes these are scraped from the web. Other times, they are a guess based on other employees’ emails.

The Best Email Finders

It’s important to choose a reliable service, as high bounce rate affects your deliverability. One I recommend is Hunter because it’s easy to use and you get fifty free searches per month.

Hunter’s domain search product gives you access to the emails behind a website, while the Email Finder product gets you any person’s contact info. Let’s try it.

Visit the Email Finder page and type in the name of your prospect and their company’s domain. The results will pop up immediately.

hunter email finder

One cool thing you’ll notice is Hunter cites its sources. You can see where the suggestion came from and check yourself to ensure the information is correct.

It’s good to try out a range of email finders, as they may have different contact info. So if Hunter isn’t helping, FindThatLead and VoilaNorbert are two other services worth trying.

FindThatLead is made for B2B companies. With this tool, you can find leads, search by audience segment, or get someone’s email through social media.

findthatlead email finder

FindThatLead’s Email Sender is a great extra feature. It handles email automation for you and helps you build a campaign targeting the leads you gather.

VoilaNorbert brings a more sophisticated touch to email search. It’s not just a simple tool you plug a domain into; it’s a full service with bulk actions, integrations, and an API.

It runs primarily on a subscription model, but you can also buy one-use credits. Signing up gets you fifty leads for free.

Hunter is perfect if you need a simple email finder. FindThatLead is great for B2B businesses, and VoilaNorbert offers you a full suite of products that are worth the price tag.

Other Ways to Get a Prospect’s Email Address

Before you spend money on a tool you may not need, you might want to consider other ways of obtaining a prospect’s email.

First up: Google your prospect’s name and check if they have a personal website. Chances are, you can find their email on their site’s “About” page, or at least a “Contact” form. If you’re after someone who’s part of a company, you could also try using their business’ contact form on their site and ask to get connected to them.

Check their social media accounts on Twitter, Facebook, LinkedIn, Instagram, etc. If you’re lucky, their email will be right there in their bio.

You can also try Twitter Advanced Search.

Add your prospect’s Twitter name under “Accounts,” then try words like “contact,” “reach,” “email,” and “dot.”

Try ticking “Only show replies.” You’ll skip the irrelevant posts and get straight to previous contact requests.

Let’s see it in action with my Twitter profile.

find email twitter advanced search

There’s my email. Easy as that.

Reaching Out and Getting a Response

Cold emailing can make establishing the new relationship more difficult. Because it’s unsolicited, you’ll need to clearly state why you’re emailing them right off the bat.

You don’t want to blow it before you’ve even started, so let’s make sure you’re doing it right.

Use Templates as Inspiration

Below I provide some examples and templates you can use for your email sending. You can find plenty of others online, too.

But I don’t recommend copying and pasting your email to multiple prospects. People will see right through you if your emails aren’t personalized.

Templates are a good way to get an idea of what you should be doing. But sending impersonal, carbon copy emails to dozens of people usually won’t get many responses, as most email readers know how to spot something that isn’t personalized to them.

Use a template as a base, then build on it for your business’ needs.

Personalize Your Cold Outreach Email

Personalizing your emails is the best way to increase engagement. And it’s especially important when conducting cold outreach.

How do you personalize your email? Do your research! Subscribe to your prospect’s newsletter, read their articles, skim their books, etc. Find a conversation starter and something to leverage to get their attention.

Here’s an example:

Hey {name},

I just read your book {book title}, and it was insightful. {Mention something specific you liked about it.}

I run a {industry} business, and I still have some questions. Mind if I send them your way?


{your name}

You can also just include the questions in the email.

Another way to personalize your cold email is by bringing up a clear pain point you know your target is experiencing. Example:


I was browsing your website, and I noticed a few typos. {Link to page and description of the errors.}

I work for {company}. We provide affordable editing services for bloggers like you. Typos in your work can throw off readers, so we’d like to help you patch those up. Our services page is here if you’re interested {link}.


{your name}

Here we present an exact problem and point out where your prospect is experiencing it, then offer a solution. If you have any statistics to prove your service works, throw those in as well.

Email Image Best Practices

As you may know, including images in email marketing is a must, but what about professional B2B emails?

People have come up with plenty of creative ways to use images in cold outreach campaigns. The right image could make your pitch more memorable.

For correspondence and conversation-starters, simple is likely the best way to go.

Presentation is important, but your offer should stand on its own.

That said, if being simple isn’t working for you, give images a try. It could be a good way to increase engagement.

Make a Connection

Cold outreach is all well and good, but one of the best things you can do is to warm those emails up a little bit. You can do that by establishing a connection beforehand.

One way to warm up for an email campaign is to contact your target via their social media accounts. Shooting them a simple direct message through Twitter, LinkedIn, etc. might make them more receptive to your offer.

Unfortunately, sometimes you can do hours of research, write the perfect personalized email, and still get ignored.

But what if you strike up a dialogue and get to know your prospect first? Or even reach out and ask for their email directly rather than going around them to find it?

That’s a much better way of getting results.


Email finders are a vital part of an outreach strategy, but finding someone’s email is only half the battle.

You need to put work in, do your research, write a personalized email, and make it creative, so it doesn’t get sent to the trash.

Your goal isn’t just to advertise your services. It’s to create a real relationship that’s mutually beneficial to both parties.

Use email finders for good intentions, like making connections, reaching out, and establishing working relationships. Do not use it for evil, like spamming and sending mindless sales emails.

What are your cold outreach strategies that have gotten the best results?


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