Connect with us

Big Data

AI models could help companies overcome human bias

Published

on

Machine learning algorithms can reinforce human bias, but representatives from HireVue Inc. and Kantar Millward…

Brown recently argued that they may also be able to remove our biases from processes.

HireVue CTO Loren Larsen said the AI models developed by the on-demand video interview platform company not only make the search for strong candidates more efficient, they also make it fairer for those applying.

The technology enables companies to scale the search process, meaning they can “take more chances and just let someone take [an interview] slot,” Larsen said at the recent Emotion AI Summit in Boston. By adding machine learning, HireVue is hoping to take things a step further and reduce human bias in the hiring process.

Take the example of how a candidate’s looks affect the job search. A HireVue data scientist developed an AI model to determine how much attractiveness might factor into hiring decisions. The model was trained on a public database of images and then was used to score attractiveness on a scale from one to 10.

“It turns out that if you got a seven or higher, you’re twice as likely to get hired than if you were a three,” Larsen said. That figure might be palatable if attractiveness equated to job performance, but, HireVue’s study couldn’t find a correlation between the two.

To that end, HireVue has striven to build AI models that can predict a job applicant’s potential performance — without a human in the loop. The models look for “traditional competencies,” according to Larsen, such as a candidate’s emotional awareness; negotiation skills; ability to collaborate, work with a team and learn.

HireVue’s AI models not only consider what’s being said by job candidates, but how it’s being said. They’re trained to factor in facial expressions and emotion — technology that’s powered by Affectiva, a software company spun out of the MIT Media Lab as well as the conference host.

AI models in advertising

At Kantar Millward Brown, a market research company based out of London, Affectiva’s software is helping make the case for more inclusive commercials. The company specializes in “advertising development work.” It helps clients understand how their ads are likely to be received by viewers and then finds ways to make them better.

“Some of that is done in what this audience may think of as a relatively old-school way: We show people the ads and ask them questions,” said Graham Page, executive vice president and head of global research solutions, at the summit.

Some of the work is done in a decidedly modern way. The firm films participants in a focus group as they watch an advertisement, and then it analyzes facial expressions and other  physiological data using Affectiva’s software “to understand the emotional response to the ad as it plays and what the key moments are that really resonated with people,” Page said.

For example, an analysis of advertisements done for Unilever, one of Kantar Millward Brown’s biggest clients, found that the ads categorized as “more progressive,” or more diverse, were 25% more effective than advertisements categorized as “less progressive,” or more stereotypical. And ads categorized as the least progressive were twice as likely to achieve the lowest scores on effectiveness, according to Page.

He described this study and others that have shown similar findings as “instructive” in that they help build a case for other businesses that “things like progressive advertisements are not only ethically the right thing to do, they’re also good for business,” he said.

‘IT departments suck’

IT’s reputation is still dubious, at least according to the VC panelists at the conference. When the moderator asked what advice the VCs could provide startups on how to sell to corporations, Krishna Gupta from Romulus Capital didn’t mince words: “IT departments suck.” He described integration as a rate limiter for many companies.

Janet Bannister, partner at Real Ventures in Montreal, suggested startups fret less about selling against other startups and more about selling against incumbents. She said large companies might understand that a startup can solve a problem better than the technology they’re currently using, but see the startup’s future as uncertain. “Having a strong use case, other customers using the product and great investors that will speak on the company’s behalf” may help assuage a large company’s concerns, she said.

Say what?!?

“Humans are unique. We’re awesome. Let’s get beyond that point and look at the attributes that we need in an artificial intelligence system that would enable us to trust it with more and more functionality. I think it’s a continuum. Just like ethics is a continuum. Morality is a continuum. … And I think we need to invite our machines into that continuum, that struggle, that wrestle that we’re in.” — Babak Hodjat, founder and chief scientist, Sentient Technology

“It’s kind of a tough time to think about how we encourage people to trust AI. And that’s particularly true given that some of the biggest businesses that use AI, particularly in the social sharing space, are at the absolute center of a massive crisis of trust.” — Graham Page, executive vice president and head of global research solutions, Kantar Millward Brown

Coinsmart. Beste Bitcoin-Börse in Europa
Source: https://searchcio.techtarget.com/news/252449410/AI-models-could-help-companies-overcome-human-bias

Big Data

Must Know Data Pre-processing Techniques for Natural Language Processing!

Published

on



Data Pre-processing Techniques for NLP projects! – Analytics Vidhya






















Learn everything about Analytics


Coinsmart. Beste Bitcoin-Börse in Europa
Source: https://www.analyticsvidhya.com/blog/2021/06/must-know-data-pre-processing-techniques-for-natural-language-processing/

Continue Reading

Big Data

Donut Plots : Data Visualization With Python

Published

on



Donut Plots : Data Visualization With Python – Analytics Vidhya
















Learn everything about Analytics


Coinsmart. Beste Bitcoin-Börse in Europa
Source: https://www.analyticsvidhya.com/blog/2021/06/donut-plots-data-visualization-with-python/

Continue Reading

Big Data

Crypto sees second week of outflows; ether posts record outflows – CoinShares

Published

on

By Gertrude Chavez-Dreyfuss

NEW YORK (Reuters) – Cryptocurrency investment products and funds saw outflows for a second straight week, with ether posting record outflows as institutional investors took a step back, data from digital asset manager CoinShares showed on Monday.

Total crypto ouflows hit $21 million for the week ending June 11. Since mid-May, total outflows reached $267 million, representing 0.6% of total assets under management (AUM).

Ether, the token used in the Ethereum blockchain, posted its largest outflow last week of $12.7 million, data showed. The token has been one of the strongest performers this year.

But CoinShares said ether inflows last week were mixed, “implying mixed opinions among investors.”

Ether was last up 1% on the day at $2,536. Since hitting a record $4,380.64 on May 12, ether has fallen 40%.

The outflows in bitcoin cooled last week to $10 million, significantly lower than the previous record week of $141 million, CoinShares data showed. Trading activity in bitcoin products rose 43% from the previous week.

Bitcoin rose above $40,000 on Monday following tweets from Tesla boss Elon Musk, who said Tesla sold the currency but may resume transactions using it. It was last up 1.8% at $39,686.

While bitcoin is currently trading 36% below its 11-year exponential trend, Dan Morehead, co-chief investment officer at Pantera Capital, said in his Blockchain Letter on Monday that investors should resist the urge to close positions and instead go the other way if they have the emotional and financial resources to do so.

“Bitcoin generally goes way up…Anyone that has held bitcoin for 3.25 years has made money,” said Morehead.

Grayscale, the largest digital currency manager, raised its AUM to $33.04 billion last week, from $30.3 billion the previous week.

CoinShares, the second biggest digital asset manager, saw AUM slip to $3.8 billion, from nearly $4 billion the week before.

(Reporting by Gertrude Chavez-Dreyfuss; Editing by Cynthia Osterman)

Image Credit: Reuters

Coinsmart. Beste Bitcoin-Börse in Europa
Source: https://datafloq.com/read/crypto-sees-second-week-outflows-ether-posts-record-outflows-coinshares/15444

Continue Reading

Big Data

Analysis: Murkiness of Russia’s ransomware role complicates Biden summit mission

Published

on

By Joseph Menn

(Reuters) – As U.S. President Joe Biden prepares to confront Russian President Vladimir Putin over ransomware gangs in his country that twice recently targeted critical American infrastructure, his administration is publicly blaming the Russian government for allowing those criminals to profit without prosecution.

The FBI and private cybersecurity companies have not disclosed any evidence showing Russian government involvement in the ransomware attacks on U.S. fuel transporter Colonial Pipeline Co and meatpacker JBS SA of Brazil. Putin has called the idea that Russia was responsible absurd.

But as the cyber operations of Russian intelligence agencies have evolved, it has become harder for the U.S. government to distinguish alleged Russian intelligence operatives from ordinary cyber criminals stealing secrets in ransomware forays and threatening to publish them, according to more than a dozen U.S. intelligence, national security and law enforcement officials and experts outside of government interviewed by Reuters.

“It’s a combination of tasking and turning a blind eye, but there’s always a plausible deniability,” said cybercrime expert John Bennett of corporate risk consultancy Kroll.

As the top FBI agent in San Francisco, Bennett oversaw an investigation of a massive breach https://www.reuters.com/article/yahoo-hack-indictments-fsb-idINKBN16N0K4 of 500 million Yahoo email accounts that led to 2017 U.S. charges against two officers of Russia’s FSB security agency accused of instructing outside criminal hackers. A Canadian defendant pleaded guilty to nine felony counts in the case, while charges against three Russians remain pending because they are outside of America’s grasp.The White House said Biden will bring up ransomware attacks emanating from Russia when he meets Putin in Geneva on Wednesday in the wake of forced shutdowns at Colonial Pipeline and meatpacker JBS, which has extensive U.S. operations.

Putin told Russian state television that Moscow would be willing to hand over cybercriminals to the United States if Washington reciprocates. Biden on Sunday called that statement a sign of progress. White House and State Department officials declined to elaborate or say what Biden would seek from Putin.

Russian officials have denied control of criminal groups while calling hackers whose activities fulfill Kremlin objectives “patriotic.” In public statements and private forums, major criminal groups warn affiliates not to attack targets in Russia. Many ransomware programs will not execute on devices that have keyboards set for the Russian language.

In another U.S. criminal probe, Evgeniy Bogachev, a Russian national, was charged https://www.justice.gov/opa/pr/us-leads-multi-national-action-against-gameover-zeus-botnet-and-cryptolocker-ransomware in 2014 with running GameOver Zeus, a variant of sophisticated bank-fraud software, and distributing early ransomware called Cryptolocker.

Though it was not part of the indictment, GameOver Zeus’ pattern of data collection – searching infected computers for banking passwords and phrases including “top secret” – indicated a relationship with Russian intelligence, according to senior U.S. Justice Department official John Carlin, who oversaw the case during the Obama administration.

Increasingly, ransomware has moved toward bigger targets and toward stealing secrets instead of just encrypting them inside the targets. Both trends could fit with Russian government goals, said analyst Craig Williams of Cisco Systems’ Talos threat intelligence unit.

Evil Corp, a group that the U.S. Treasury has said is led by a Bogachev associate named Maksim Yakubets, became the first ransomware gang to focus on “big game” targets likely to pay more, said Adam Meyers, senior vice president of cybersecurity technology company CrowdStrike.

A 2019 U.S. Treasury Department sanctions order https://home.treasury.gov/news/press-releases/sm845 accused Yakubets both of carrying out large-scale crimes and taking FSB directions, “acquiring confidential documents through cyber-enabled means and conducting cyber-enabled operations on its behalf.”

Yakubets was indicted https://www.justice.gov/opa/pr/russian-national-charged-decade-long-series-hacking-and-bank-fraud-offenses-resulting-tens in the United States in 2019 for alleged hacking, wire fraud and bank fraud. The United States has offered millions of dollars in reward money for information leading to the arrests of Bogachev and Yakubets and published photographs of them, but they have not been apprehended by Russian authorities.

Analysts told Reuters Yakubets is married to the daughter of a former senior FSB operative. Reuters was unable to reach either man for comment.

Because the Treasury sanctions forbid U.S. ransomware targets from paying Evil Corp, the group keeps renaming its encryption software.

One of the new variants is called Hades, according to CrowdStrike https://www.crowdstrike.com/blog/hades-ransomware-successor-to-indrik-spiders-wastedlocker. As of March, the Hades variant had been found in multiple companies with more than $1 billion in annual revenue, according to incident responders at Accenture https://www.accenture.com/us-en/blogs/cyber-defense/unknown-threat-group-using-hades-ransomware, including in the transportation and manufacturing sectors.

(Reporting by Joseph Menn in San Francisco; Editing by Will Dunham and Edward Tobin)

Image Credit: Reuters

Coinsmart. Beste Bitcoin-Börse in Europa
Source: https://datafloq.com/read/analysis-murkiness-russias-ransomware-role-complicates-biden-summit-mission/15439

Continue Reading
Aviation5 days ago

The Story Of The Boeing 777 Family

Esports5 days ago

Every new Passive Power in Legends of Runeterra Lab of Legends 2.9.0

Crowdfunding4 days ago

April/May 2021 Top Campaigns

Blockchain4 days ago

Crypto Fund Manager Says Bitcoin ETFs to be Approved By 2022

Aviation2 days ago

Delta Air Lines Flight Diverts To Oklahoma Over Unruly Off-Duty Flight Attendant

Esports3 days ago

Lost Ark Founders Pack: Everything You Need to Know

Fintech4 days ago

PayPal launches PayPal Rewards Card in Australia

Energy3 days ago

Industrial robots market in the automotive industry | $ 3.97 billion growth expected during 2021-2025 | 17000+ Technavio Research Reports

Cyber Security3 days ago

Data Breach that Impacted Both Audi of America and Volkswagen of America

Energy3 days ago

Daiki Axis Co., Ltd. (4245, First Section, Tokyo Stock Exchange) Overview of Operating Performance for the First Three Months Ended March 31, 2021

Aviation2 days ago

Spirit Airlines Just Made The Best Argument For Lifting LaGuardia’s Perimeter Rule

Cleantech3 days ago

Tesla Model S 420 Plaid Is The Best Car In The World (But Not For Me)

Start Ups5 days ago

Loupe Tech Lands $12M Series A To Connect Sports Card Enthusiasts

Fintech4 days ago

Stripe launches Stripe Tax to simplify global tax compliance for Australian businesses

Blockchain5 days ago

PayPal Sets New Record of Daily Crypto Volume of Over $300 Million

Blockchain5 days ago

JPMorgan Cautioned Coming Bear Market Signal in Bitcoin

Blockchain4 days ago

Blockchain technology can help to protect sensitive information

AI5 days ago

Ransomware Incidents Surging; Cybersecurity Experts Scramble to Respond   

Private Equity5 days ago

Warburg Pincus backs $150m Series E for cybersecurity company Aura

Blockchain3 days ago

DCR Technical Analysis: Look for Support Levels of $130.13 and $126.01

Trending