The automotive industry is one of the most progressive fields today. The development of new technology is easily integrated into all the facets of this industry. The birth of AI, for example, proves to be useful in the manufacturing process and boosting customer experience in the field.
Aside from automation, there are several other trends today that significantly affect the shape of this industry’s future.
Current Trends that are Transforming the Automotive Industry
Artificial intelligence and automation are one of the major drivers of the industry’s progress. Tesla is mass-producing units with self-driving options. Car leaders, such as Kia, are continuously producing smart and sustainable cars. Kia Niro, one of the brand’s early hybrid cars, was at the forefront of the brand’s support for sustainability.
Apart from hybrid and electric automobiles, car units now are integrated with more smart features as AI is continuously introduced to them. Automation is now a staple technology in several key features of the automotive industry.
Faster Manufacturing Period
Automation is a need in the manufacturing process. Its role even begins during the designing process of new units. With AI, the designer can create more realistic designs in a more efficient manner.
Designers can try putting several features together in one design to try it out without the added rendering time. If the features and designs do not work together, the animated design is also easy to disassemble.
Apart from designing car units, automation is especially needed in the manufacturing process. Technological advancements have always been a beacon for the automotive industry’s future.
Take Ford’s assembly line for example. With this particular innovation, car production was cut by several hours. Workers became specialized in their tasks, too.
In the same manner, automation today appears in the forms of robot arms and large machinery that handle car parts. Granted that the presence of these techs took over jobs done by actual people, it produced the same results as the assembly line innovation. It cut down the total assembling period. Unforeseen human error was also decreased and overall avoided.
AI is also the primary technology used by the industry as it aims for zero accidents.
The zero accident vision is the goal for both the manufacturer and user.
Car manufacturers have zero accident goals on their production floor. This was often close to impossible to achieve before as warehouses, however spacious they are, are full to the roof with large car parts. The sizes of these parts made it difficult to transport them from one point to another.
However, with the development of automated tracking systems and transporters, zero accident goals within auto manufacturing sites are attainable. An AI-run gadget will be transporting large car materials from point A to B. These gadgets have sensitive sensors that activate when an unpredicted object crosses its automated path.
As for the part of the users, zero accidents pertain to lessening the rate of vehicular accidents. With the number of cars and other types of vehicles that traverse the roads every day, zero accidents are highly impossible, albeit avoidable. Avoiding these accidents is made easier with automation.
Newer car models, often those integrated with AI in their system, have automatic sensors to detect how near objects are. It can calculate how near a wall or a neighboring car is. This alerts the driver of the car, thus providing ample time to maneuver and avoid the accident.
Better Consumer Experience
Consumers are loving the experience of driving smart cars. It has built-in features that cater primarily to a better driving experience.
Kia, for example, developed the Kia UVO. This mobile app is connected to both the mobile phone and the car of the owner. The app has several features, including a find my car feature and a rear occupant alert. It can also be used to lock and unlock the doors of the mobile unit from a distance.
Preference for Car Sharing
Urban mobility is shaping the tomorrow of the entire automotive industry. Urban mobility pertains to the shift to using sustainable types of transportation, and not relying on personal cars for transport.
The sustainable shift resulted in the decreasing demand for personal cars and increased presence for car sharing. The demand for car subscription options is also becoming a more popular choice among the younger generations.
Car subscriptions allow users to temporarily rent mobile units for fixed time periods. The users can experience the convenience of owning cars without paying as much. Despite having more people experience this luxury, it doesn’t add to the already booming population of cars in the street.
One rental car is equivalent to 17 personal cars. Encouraging more people to car subscription decreases the demand for buying personal automobiles. This creates a stump in the automobile industry. It’s not creating a dent yet, but manufacturers are looking closely at how this trend will unfold.
Tech advancements left and right leads to faster innovations in the automotive industry. Car manufacturers put out new flagships units almost every year to keep their leads in the competition. These flagship units sometimes do not appear new or different. But, the technology that supports it makes it bear the name and reputation of the company.
Aside from that, older models are remodeled with newer specs to keep up with the current demand.
The automotive industry is like a sponge of different innovations. It is continually keeping up with the demands of the current population. Manufacturers don’t only need to provide for the demand of private users, they also need to comply with the demand of fleet owners.
Circling back to the use of automation in the industry, automated processes and tools make the cycle of innovation faster.
The future of any industry is never defined even if the company decides on long-term goals. As expected, automation plays a significant role in the automotive industry that basically makes technology usable in everyday situations. The impact of automation, AI, and its succeeding innovations will further shape the tomorrow of this industry.
Aside from technology, the consumers’ demand and perception about needing cars is another significant factor that might hamper the industry’s future plans. From the switch to a more sustainable approach to transportation to the emergence of car-sharing companies and apps, the consumers now have a wider selection of options.